Job details
Job type full-time
Full job description
The role
Direct buy media buyer who will be responsible for growing new digital advertising campaigns to acquire new customers all while fostering a collaborative work environmentLead and lead by exampleNot just delegate but divide and conquerRoll up your sleeves and dig in to push tasks across the finish line.
What your day will look like
Lead a team team and handle inter-departmental daily tasks, manage priorities and work efficiencies, working closely with the media buyers to keep on timeline.
Set up test campaigns and calls with new traffic sources
Constantly update funnels based on split test wins and create funnels based on need
Finding new traffic by contacting new websites, publishers, and other vendors to build connections and relationships
Contact, negotiate, and close contracts with new traffic sources
Analyze web metrics, provide campaign effectiveness reports and perform optimizations when appropriate to improve media performance
Optimize and grow media buys such as budgeting, creative testing and data reporting.
Stay apprised of industry standards, new media programs/opportunities and can advise on new ways to reach targets
Ideal candidates will have
3+ years of performance based marketing
Bachelor`s degree preferred
Experience managing 6 figure monthly performance budgets
Management experience is required
1+ years managing in house digital media buying teams
Experience with direct to consumer advertising
Able to build, develop, and lead a team
Experience managing external partners
Strong negotiating skills and ability to close a deal
Strong mathematical and analytical skills and ability to relate results to company`s business objectives, providing a basis for measurement of the digital marketing activities
Detail oriented and proficient at managing projects and able to organize, prioritize and structure workload
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