Job details
Job type full-time
Full job description
Strategic marketing manager, digital solutions
Take your next career step at abb with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable futureAt abb, we have the clear goal of driving diversity and inclusion across all dimensions: gender, lgbtq+, abilities, ethnicity and generationsTogether, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.
In this role, you will define, plan and ensure implementation of product marketing strategies for our marketing, sales and product management team, understanding the full potential of our technology and the trends in our markets is highly rewardingIn addition, helping customers all over the world improve efficiency, save resources and reduce emissions gives our work a powerful sense of purposeReporting to the head of us product marketing & market development, you will develop a comprehensive market-based product approach for us based electrification products, with primary accountability for the mv distribution equipment product linesYou’ll work collaboratively with internal and external constituents to refine product platform roadmaps that will enable abb’s future portfolio to be a global technology leader **preferred locations: atlanta, ga, cary, nc, memphis, tn; virtual, remote based in the continental u.sWill be considered**
Your responsibilities
Strategy planning: drive the definition of us product & platform strategy and execution through the analysis and identification of strategic industries, segments, and portfolio solutions for abb’s mv distribution equipment (switchgear, load interrupters, etc.) products
Analyze customer needs for the portfolio, securing customer advantages and benefits as well as white spot analysis and connected strategies to penetrate the market
Market analysis: provide market intelligence analysis in support of identification and development of new markets, segments, or solutions
Learn and share knowledge about the future critical customer success factors and build an understanding in the organization for how abb can meet them
Gain a deep understanding of market developments, emerging opportunities, changes in regulations & market dynamics, and current/future technology needs
Portfolio development: in collaboration with commercial leadership and product management, define and maintain a cross-divisional technology roadmap in the sector including:
Address the white spots, build and consolidate sector domain knowledge
Address standardization and other technical bodies
Provide strategic inputs to the r&d organization, including digitalization and service
Your background
Bachelor’s degree in business or technical area is required with 7-10 years or more of experience in electrification or related industry with background in product management, r&d, marketing or sales; mba or ms preferred
Proven experience designing a product, marketing and/or solution strategy focused on evolving or transforming a market/portfolio
Demonstrated ability to work across multiple functions and groups
Ability to travel up to 40%
Exceptional analytical, communication and leadership skills
Ability to think strategically to frame future scenarios and conditions
Proven consensus building skills to mediate differences of opinion and reach solutions that others can accept; skill at creating harmony and agreement among people who initially disagree
Candidates must already have a work authorization that allows them to work for abb in united states
Benefits
Retirement plan
Life insurance
Disability insurance
Medical insurance
Wellbeing program
More about us
Abb’s electrification global markets organization is responsible for the go-to-market strategy in 100+ countries where the electrification business area operatesOur 10,000 sales & marketing employees connect our customers and partners to our innovative portfolio of products, services and solutionsOur domain expertise and global footprint enable us to support our customers with solutions that address their current needs, while anticipating how emerging trends such as urbanization, digitalization and the shift to sustainable energy will impact their future needsWe look forward to receiving your applicationIf you want to discover more about abb, take another look at our website www.abb.comAll qualified applicants will receive consideration for employment without regard to their race, creed, color, ancestry, religion, sex, national origin, citizen status, age, sexual orientation, gender identity, disability, marital status, family medical leave status, or protected veterans statusFor more information regarding your (eeo) rights as an applicant, please visit the following websites: http://www1.eeoc.gov/employers/upload/eeoc_self_print_poster.pdf http://www1.eeoc.gov/employers/poster.cfmHttp://www.dol.gov/ofccp/regs/compliance/posters/pdf/ofccp_eeo_supplement_final_jrf_qa_508c.pdf as an equal employment opportunity and affirmative action employer, applicants may request to review the affirmative action plan of a particular abb facility between the hours of 9:00 a.m- 5:00 p.mEst monday through friday by contacting an abb hr representative at 1-888-694-7762Protected veterans and qualified individuals with a disability may request a reasonable accommodation if you are unable or limited in your ability to use or access abb`s career site as a result of your disabilityYou may request reasonable accommodations by calling an abb hr representative at 1-888-694-7762 or by sending an email to us-askhr@abb.comResumes and applications will not be accepted in this manner.
