Job details
Job type full-time
Full job description
Opportunity at a glance
Adtalem global education (nyse: atge) is a global provider of educational services rich with oppoemartunities for growth and offering competitive wages and benefitsAs part of our digital center of excellence, the email marketing manager manages the execution of email and marketing automation campaigns, from setup, targeting and testing to deployment and data monitoringIn this role, you will be providing the strategic and technical expertise needed to fully leverage our email marketing and crm systems to ensure our business objectives are met.
Responsibilities
Manage each element of email and marketing automation campaigns including creative development, setup, targeting, testing, deployment, and data monitoring
Analyze all aspects of email’s performance metrics, providing recommendations to improve the effectiveness of campaigns and adjusting the email marketing plan as required
Collaborate with brand and institution stakeholders to ensure strategic priorities are identified and incorporated into email/nurture plans
Build, test and analyze new customer segments
Provide strategic direction based upon email performance and marketing objectives
Serve as a go-to resource for stakeholders in all things email and nurture
Acts as a subject matter expert in email marketing; coaching others and sharing best practices across the portfolio
Qualifications
To perform this job successfully, an individual must be able to perform each essential duty satisfactorilyThe requirements listed below are representative of the knowledge, skill, and/or ability requiredReasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Bachelor’s degree in marketing, advertising or related field require.
3-5 years of email marketing experience; working knowledge of html and css required.
Experience with marketing automation solutions (such as eloqua, marketo, pardot, exacttarget) required.
Database management and list creation experience required, salesforce.com experience a plus.
Strong knowledge of best practices for email creative, segmentation, dynamic content, testing methodologies, deliverability, data privacy and can-spam regulations.
Sound qualitative and quantitative analytical skills.
Excellent project management skills.
Must be self-motivated with an ability to take initiative in a challenging, fast-paced environment.
Impeccable written and oral presentation skills.
Eeo
We are proud to be an eeo employer m/f/d/vAt adtalem, we welcome everyone and have a strong commitment towards diversity and inclusionWe encourage our colleagues to be their true authentic selves and support laws that prohibit discrimination everywhere we do businessWe also maintain a drug-free workplaceAs an organization dedicated to educating the healthcare leaders of tomorrow and empowering members to make inspiring contributions to our global community, we know that it is our responsibility to lead by example and continue minimizing the risks of spreading covid-19Employment at adtalem and/or its subsidiaries requires compliance with the organization’s mandatory covid-19 vaccination policy, to the extent permitted by the laws of your country, province/state, and/or local areaAll employees in areas of the world that permit mandatory covid-19 vaccination are required to be fully vaccinated within 60 days of their date of hire unless they receive an exemption from adtalem’s hr coaching resource center because of issues such as access or an approved medical or religious accommodation.
Who we are
At adtalem global education, we seek to empower students and members to achieve their goals, find success and make inspiring contributions to our global communityAdtalem is a leading workforce solutions provider that partners with organizations to proactively address future workforce needs and empowers career development with access to world-class academic curriculums, certifications and training programs across the medical and healthcare and financial services industries.
Adtalem institutions and companies include: american university of the caribbean school of medicine, association of certified anti-money laundering specialists, becker professional education, chamberlain university, edupristine, oncourse learning, ross university school of medicine, ross university school of veterinary medicine, and walden university(nyse: atge; member s&p midcap 400 index) for more information, please visit adtalem.com.
Commitment to diversity and inclusion we pride ourselves in nurturing a culture that encourages everyone to bring their full selves to work each dayTo us, diversity and inclusion needs to be intentional to be impactfulWe don’t just welcome differences, we celebrate them#weareadtalem
To learn more about our commitment to diversity and inclusion, click here to visit our diversity page.
