Job brief
The field marketing specialist – east will: partner with sales executives in defined region to build and execute marketing plans through an integrated marketing approach coordinates and reports out on demand generation marketing programs to grow
Transforming the future with the convergence of simulation and data
Title:
Do you like a challenge, are you a complex thinker who likes to solve problems? if so, then you might be the new altairian we are searching forAt altair, your curiosity mattersWe pride ourselves on a business culture that enables open, creative thinking, and we deeply value our employees and their contributions towards our clients` success, as well as our own.
Job summary:
Field marketing specialist - east
Altair seeks a marketing specialist who is passionate about scaling the growth of altair’s regional marketing efforts to transform customer decision-making through the application of data analytics, simulation and high-performance computing throughout business lifecyclesThe field marketing specialist – east will create, execute and measure the effectiveness of marketing programs for the altair simulation and hpc regional sales teamsThis position works closely with key program stakeholders including solutions marketing, product marketing, field marketing managers, support teams and altair direct & indirect regional sales & technical teamsThe primary objective of the role is being able understand key industry trends, strategic market opportunities and sales priorities to create, execute and report out on demand generation kpi’s through successful campaign execution including tradeshows, events, digital marketing, abm (account-based marketing) and social media.
What you will do:
The field marketing specialist – east will:
Partner with sales executives in defined region to build and execute marketing plans through an integrated marketing approach
Coordinates and reports out on demand generation marketing programs to grow sales pipeline for the sales organization (digital marketing, webinars/virtual events, live/in-person events, tradeshows, abm tactics etc) across all relevant industry verticals
Coordinate global marketing campaigns and regional industry campaigns at the territory level across all industry verticals, with a focus on creating programs that can scale cross-region/territory/global zone
Nurtures existing leads through digital content, events and other persona appropriate marketing methods
Monitor and report out on lead flow within the territory to ensure the appropriate sales channels are receiving and following up on leads
Ability to clearly communicate and present to sales and other internal stakeholders on quarterly and annual marketing plans and report out on results
Coordinate regional program budget with direct manager; measures roi of field marketing tactics through metrics analysis and reporting
What you will need:
Basics:
Bachelor`s degree
3-5 years’ experience in marketing in b2b or b2c demand generation
Experience with marketing automation platforms (hubspot preferred) and sales automation/crm systems (salesforce.com preferred)
Highly collaborative, detailed-oriented, strategic thinker, well organized, energetic and results drive
Action oriented who delivers quality work (consistently + strategically solid) within budget parameters
Ability to manage third-party vendors
How you will be successful:
Envision the future
Communicate honestly and broadly
Seek technology and business “firsts”
Embrace diversity and take risks
What we offer:
Competitive salary
Comprehensive benefit package
Outstanding work/life balance
Flex time
401(k) with matching contributions
Unlimited vacation and unlimited sick days
Paid holidays
On-site exercise facility
On-site medical clinic for employees and their families
Collaborative environment
Charitable matching program
Why work with us:
Altair is a global technology company that provides software and cloud solutions in the areas of product development, high-performance computing (hpc) and artificial intelligence (ai)Altair enables organizations in nearly every industry to compete more effectively in a connected world, while creating a more sustainable futureWith more than 3,000 engineers, scientists and creative thinkers in 25 countries, we help solve our customer’s toughest challenges and deliver unparalleled service, helping the innovators innovate, drive better decisions, and turn today’s problems into tomorrow’s opportunities.
Our vision is to transform customer decision making with data analytics, simulation, and high-performance computing and artificial intelligence (ai).
For more than 30 years, we have been helping our customers integrate electronics and controls with mechanical design to expand product value, develop ai, simulation and data-driven digital twins to drive better decisions, and deliver advanced hpc and cloud solutions to support unlimited idea explorationTo learn more, please visit altair.com .
Ready to go? #onlyforward
At our core we are explorers; adventurers; pioneersWe are the brains behind some of the world’s most revolutionary innovations and are not only comfortable in new and uncharted waters, we dive in headfirstWe are the original trailblazers that make the impossible possible; discovering new solutions to our customer’s toughest challenges.
Altair is an equal opportunity employerOur backgrounds are diverse, and every member of our global team is critical to our successAltair`s history demonstrates a belief that empowering each individual authentic voice reinforces a culture that thrives because of the uniqueness among our team.
