Location: remote
Post date: august, 2021
About us
Alterna cx is a growing technology companyOur machine learning powered voice-of-the-customer (voc) solution helps companies to continuously improve customer and employee satisfactionGartner has recently named us as promising vendor among top 3% of vendors globally in its magic quadrant for voice of customer applications, along with forrester recognizing our proprietary technologyWe are working with some of the most recognized banks, retailers and insurers in europe and asia.
About the job
You’ll be the dedicated content partner to our marketing team and work cross-functionally to plan, write, and produce content that clearly articulates the value of alterna cx to a global audienceYou’ll be a key contributor in our demand generation efforts, crafting content for campaigns, product launches, and email nurturesThe ideal candidate is someone who thrives in a fast-paced environment and loves finding the right words to connect with customers.
Responsibilities
Plan, write, and publish marketing content of various types, including ebooks, white papers blogs, emails, web pages, presentations, and more
Conduct keyword & seo research
Partner closely with marketing team to build and execute a content roadmap that drives demand generation
Maintain an editorial calendar to keep stakeholders informed of upcoming content
Write email nurture campaigns that move prospects through our funnel
Track and measure content performance and adjust strategy to meet business goals
Become an expert in alterna cx’s products and solutions and apply the alterna cx voice and tone in marketing materials
Review, edit, and improve content written by others
About you
4+ years of experience writing about b2b saas solutions in a content marketing or writing-focused role
Bachelor’s degree in marketing, communications or english or relevant area.
Fluency in english is a must
Demonstrated success creating content across different channels and formats (please include a link to your portfolio)
Expertise in writing copy for email nurture campaigns
Exceptional writing and editing skills
Self-starter with excellent organizational skills who can drive content projects from start to finish
