Job details
Job type full-time
Full job description
On behalf of dfo global performance commerce - its subsidiary agency, amasaDfo is on a mission to deliver superior ecommerce software, marketing, and products to make the world a better place.
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About amasa: *
Amasa is a rapidly expanding digital marketing agency that is responsible for some of the most successful and innovative media and ecommerce campaigns onlineWe are expert, performance marketers who can complete the impossible when it comes to high volume global digital salesWe’ve tripled our growth in the past year, and are looking to go even further with amazing people like yourself!
Amasa is headquartered in downtown san diego, ca, though this position can be remote across north america.
Overview:
Reporting to the cmo, you will be representing ecommerce and lead generation businesses, and driving them profitable customers on facebook and instagramCore duties will include identifying opportunities within each campaign to improve performanceThe day-to-day tasks include creating, setting up, and launching paid social media campaigns, working with the client services team to build creative assets, videos, and optimize landing pagesThis includes analyzing campaign data, optimizing performance, and coming up with new marketing strategies.
The ideal candidate is extremely passionate in marketing and branding – constantly thinking of creative new ideasYou value integrity and are performance driven; you take ownership and show initiative in everything you do.
Responsibilities:
Plan, manage, and execute digital media buys across on facebook and instagram for multiple markets and clients simultaneously.
Continuously monitor campaign performance and return-on-ad-spend (roas), while suggesting and executing ongoing optimization strategies to hit and exceed assigned kpis
Leverage google analytics and other tools to review traffic performance and provide ongoing optimization suggestions
Create and analyze campaign performance reports to inform relevant teams at amasa.
Prepare research and insights to inform ongoing media recommendations
Manage budget allocations and bid parameters to deliver most efficient results
Maintain strong media and technology vendor relationships and act as a resource for industry data and trends
Constantly learn and experiment new effective bidding, ad placement, and management techniques
Manage and leverage each campaign’s risk and loss pool for ongoing testing and experimentation
Develop a collaborative relationship with internal and external creative teams to develop cutting-edge media assets.
Participate in budget allocation for different channels and platforms.
Perform other related duties as required or assigned
Skills & qualifications:
2+ years of digital marketing experience
Experience in buying media on facebook is required, ideally over $5,000 per day in personally managed budgets; facebook blueprint certification is a plus
Must have a personal facebook profile in good standing (no restricted fb ad access)
Bachelor’s degree, or equivalent
Copy and creative writing experience is a strong asset
Strong analytical, planning, and project management skills
You combine an entrepreneurial spirit with analytical know-how
You are performance-driven, want to take on a high level of responsibility, and work in a high paced, high-growth environment
Salary & benefits:
Base salary will be commensurate with experience and ability, with a highly competitive commission structure.
Extended health benefits and 401k retirement plan
Why work at amasa?
Exciting and diverse team
Fast growing agency power house; over 3x growth in 2020 so far
Facebook preferred partner - work directly with an amazing team at facebook
Early technological adopters
Great benefit/health extended coverage
Education subsidy after 1 year of employment
Casual/fun work environment (dogs in the office, kegs on tap, company events)
Travel opportunities to industry trade shows and events
Reputation in the advertising space for being professional, innovative, and disruptive
Flexible hours
Job type: full-time
Work location: multiple locations