Job details
Job type full-time
Full job description
Marketing content specialist
Are you someone who has always wanted a chance to work for a software company that specializes in the exciting industry of….asset tracking! ok, so asset tracking is probably the most boring industry that a person can think of...if they even know what it isBefore you scroll on, here us outThere’s nothing boring about a career with one of the fastest growing software companies in the worldIn fact, when you join the team at asset panda, you will be a part of a versatile, fully remote workforce that spans the globeIn the spirit of innovation and curiosity, we challenge the status quo and strive to improve the world one smart step at a time.we are a melting pot of creative thinkers and problem-solvers on a mission to rid the world of its asset tracking woesOnce armed with our powerful platform, our clients are able to reclaim control of their organization’s assets and invest their substantial cost savings back into their people, communities and passionsIf you’re still reading this...it gets better!
Are you panda material?
Any person who joins our team will evolve into one of the world`s most likeable creatures...a pandaYes, we call ourselves pandas, partly to build solidarity but also because we don’t take ourselves too seriouslyThe pandas on our marketing team are an extra special breed because we get to be industry trend setters and serve as the voice of a truly unique companyThere’s a gaping void at the heart of our marketing team because we just keep hiring awesome people who keep getting promoted from this roleA content specialist on the asset panda team is someone who:
Has strong writing, communication, and organization skills
Is detailed oriented and has an eye for design and copy layout
Is creative and capable of adapting to new marketing tools
Can compile and act on reports for campaign optimization
Is comfortable working in a collaborative team environment as well as solo
Is capable of managing multiple projects at once
Can play nicely with people and technology
Life on the asset panda marketing team
If you become our content specialist your days will feel super short because you will:
Conceptualize marketing collateral focused on educating our clients and potential clients about the benefits of our product and services
Analyze data for published content, ads, and posts to determine impact
Set content schedules and manage relationship with copywriters to maintain consistent publication of blogs, use case studies, and white papers
Manage client testimonial processes and monitor results
Work with the team and third party vendors to create, edit, and publish video content
Write and design a monthly company newsletter for clients
Design and order promotional products when needed
Travel to customer sites to interview clients for testimonial videos
Technical skills that will help you stand out
Ability to work with marketing automation platforms
Strong a/b testing, reporting, and optimization skills
Plain text and html email design skills
Ability to work in a fast-paced environment
Demonstrated attention to detail in managing large email campaigns
Up-to-date understanding of marketing best practices
Basic photoshop skills
Analytical and quantitative skills for optimizing campaign performance
Wordpress, mailchimp, hubspot and salesforce crm experience a plus
Book smarts and street cred
Ba in english, journalism, communications or related field and/or writing portfolio
2+ years of experience working with b2b online marketing or software industry
Proven success with pipeline growth through marketing automation
Job type: full-time
Work location: multiple locations
