Description:
Why birdeye?
There’s been a fundamental shift in how we buy and sellOnce, business began with an introduction and ended in a transactionThen came subscriptions and recurring relationshipsNow we live in an experience economy, where customers are everything.
The world of customer experience (cx) is exploding and birdeye is democratizing access to itWe bring omnichannel cx to businesses from main street to the fortune 500We’re on a mission to empower businesses to meet, convert, and thrive with their customers.
We do it for the customers who need the best, the business innovators bringing it to them, and the global team here building it allWith birdeye, companies can put customers at the core of every business decision, turning feedback into insights, insights into action, and customer happiness into revenue.
Founded in 2012, birdeye is headquartered in silicon valleyIn 2019, birdeye was ranked #1 in online reputation management and #60 in the “100 best software companies” in the world by g2 crowdBirdeye is backed by salesforce founder marc benioff, yahoo co-founder jerry yang, trinity ventures and world innovation lab.
To learn more, please visit: https://birdeye.com
What you`ll do:
Birdeye is looking for a world-class member to lead our product marketing teamThe director of product marketing will be responsible for driving key elements of birdeye’s gtm motion, including positioning, packaging, and sizing demand for new productsYou will be a key member of the marketing leadership team and strong cross-functional partner to product and salesOur ideal candidate possesses a depth of experience building and scaling product marketing for rapid growth for saas companies.
Responsibilities:
Partner with vp of marketing to create corporate and vertical positioning, pov, and campaign plan
Build and maintain buyer personas
Position, package, and launch new products and features
Partner with marketing, sales, and product leadership to drive pipeline and yield metrics via sales enablement
Own market sizing and segmentation
Create mid and late-funnel content to influence prospect purchase decisions
Partner with sales leaders in smb, upmarket, and channel to support the field
Manage a team of high-performers
Requirements:
8+ years of related experience in product marketing
Powerful storyteller with the desire to bring non-linear ideas to the table while executing a defined business strategy
Strategic thinker with the ability to drive results both individually and through managing a team
Demonstrated experience, knowledge and expertise within saas/enterprise
SoftwareStartup experience is a plus.
Strong acumen and experience with both highly transactional, inbound, inside
Sales models, and mid-market/enterprise inside and field sales models
Why you`ll join us:
As relentless innovators, we make excellence a habitWe know that building beautiful things means shattering walls, so we’re bold, scrappy, and love a good challengeWe’re obsessed with our customersWe put their happiness at the center of every decision, and we view our customers’ weaknesses and successes as our own.
Working at birdeye means being part of a tight-knit family that helps you succeed and loves to celebrate with youWe find strength in diversity and inclusion, so we strive to find different points of view and expect everyone to represent their authentic self at all times.
Benefits:
A competitive salary
A rich benefits package including medical, dental, and vision
401(k) plan
Abundant opportunities that come with a dynamic and fast-growing organization!
