Job details
Job type full-time
Full job description
Who are we?
Black women talk tech (bwtt) is a collective of black women tech founders who have a unique understanding of the challenges we face in the industry, but also of the advantages we can bringWe`re here to identify, support, and encourage black women to build the next billion-dollar businessesThrough our annual programming, including a conference and virtual summit with a strong following and a growing global membership platform, we aim to normalize the black woman founder through education, promotion, and funding.
Who are you?
You believe in the power of entrepreneursYou`re resourceful, energetic, independent thinking, and can quickly build great relationshipsYou embrace the excitement of long-term strategic planning but understand the devil is in the details...
Description
As the senior marketing manager for this organization, you will be tasked with leading all strategic integrated marketing efforts for black women talk techThis role is expected to manage the marketing and communications function for all bwtt properties (black women talk tech, black men talk tech, black students talk tech, etc.) including but not limited to event sales, design, social media, email, partnerships and moreYour deep experience in event marketing, branding, project planning will allow the department to work effectively across different marketing functionsYour work will also supercharge the team`s activities as they support the coordination of conferences, meetings, seminars, and other eventsTo do so, you will have the support of the entire organization from sales, to production to operationsThis position will join the executive leadership team and work closely with the founders of bwtt.
Responsibilities
Own the marketing efforts across all parts of the business
Manage the design and implementation of email strategy, social & digital content, design, public relations, advertising spend and event marketing
Develop efficient and detailed time & action calendars to ensure successful program executionProject management that includes timeframes for gathering sponsorship assets, custom branding, or other program collateral
Analyze marketing data to optimize marketing spend, forecasts and budgets
Leverage the organization`s brand assets to deliver a strong return on investment for sponsorship partners.
Manage incoming press and work with an external pr agency
Coordinate cross-functional team members to accomplish successful programming
Assist in development goals, objectives, and actions to be adopted throughout the organization
Participate in and support marketing initiatives including, conferences, virtual events, local community events, and digital activations
Promote black women talk tech events throughout the technology & entrepreneur ecosystem
Recruit and maintain a strong working relationship with volunteers, local businesses, and vendors.
Qualifications
Demonstrated results in event ticket sales, community engagement, digital & experiential marketing
Exemplary project management, problem-solving, communication, and analytic skills.
Must have a high degree of poise and professionalism when interacting with internal and external contacts.
Tech-savvyExperience working with gsuite (docs, sheets, slides), slack, and crm interfacesGeneral knowledge of the tech space from a business standpoint.
Demonstration of experience managing volunteers and/or committees
Strong sales ability
Intermediate proficiency in adobe creative suite, including indesign and photoshop
Marketing experience or demonstration of a strong grasp of basic marketing concepts
Hours: full-time salary commensurate with experienceBenefits include health, vision, dental & 401k.
