Job details
Job type full-time
Full job description
Senior copywriter
At brightside, we’re on a mission to deliver life-changing care to people with anxiety and depressionWe’ve made it simple and affordable to get expert, personalized treatment for anxiety and depression–all from the comfort of home.
To further our mission, we’re looking for a senior copywriter passionate about the mental health space to develop compelling copy and content across every stage of the customer journeyWe’re seeking a candidate who’s a master of their craft with an expert command of grammar and style, while also having a strong understanding of the business objectives behind the workYou will play a significant role in driving growth, engagement, and retention through clear, concise, and actionable copy while simultaneously building brand trust, empathy, and credibility.
In this role you must be comfortable working across a variety of copy formats, touchpoints, and audiences, and have experience working cross functionally across brand, growth, product, and design teams.
Responsibilities
Deliver on strategic marketing initiatives while championing brand voice, tone, and direction.
Write and edit for a variety of formats, including: website, landing pages, product, paid ad campaigns, email/crm campaigns, social, blog, whitepapers, and product collateral.
Master our brand tone and voice, and ensure it comes through in all our communication.
Find new and unique ways to tell the brightside story, and bring it to life across multiple channels.
Create compelling copy and content for both consumer and business audiences.
Use data and consumer insights to evaluate and improve copy, content, and the customer experience across channels.
Help drive experimentation focused on conversion and engagement through regular copy testing.
Collaborate with the product and design teams on new feature releases and enhancements.
Update and maintain the brightside style guide.
Requirements:
5+ years of relevant experience, ideally in the healthcare or wellness space.
Strong conceptual abilities with demonstrated experience writing short and long-form content for a digital brand.
An outstanding storyteller capable of making complex ideas feel accessible and human.
A deep sense of empathy and curiosity for our consumer, with an intuitive sense of how to connect with them in meaningful, authentic ways.
A strong understanding of how to approach copy in different mediums to drive conversion and engagement.
Deadline oriented, able to translate edits into creatively cohesive work, and understand the importance of cross-team collaboration.
A strong portfolio that demonstrates the ability to come up with original ideas and innovative approaches.
General knowledge of seo and ux best practices, and how to implement them while maintaining brand voice.
The ability to prioritize and manage work, adhering to critical project timelines in a fast-paced environment.
Analytical thinker with a data-informed approach to copyYou love testing and iterating based on results.
We are
A team of digital health veterans passionate about changing the way people get anxiety & depression treatment
User-focused, empathetic, and design-driven
Uncompromising in our clinical standards
Data-driven and evidence-based
A team that appreciates balance, diversity, and happiness
People who have seen depression and anxiety up close, whether ourselves or with people we love, and who want to make an impact
We offer
Competitive compensation, including salary plus equity if desired as part of the package
Stellar healthcare, dental, and vision benefits
Unlimited pto
100% remote environment
401k
A transparent, collaborative, and friendly culture with room to grow
We know that diversity makes for the best problem-solving and creative thinking, and are committed to equity and inclusionWe are dedicated to adding new perspectives to the team and encourage everyone to apply if your experience is close to what we are looking forWe’re an equal opportunity employer and do not discriminate on the basis of race, color, gender, sexual orientation, gender identity or expression, age, religion, disability, national origin, protected veteran status, or any other status protected by applicable federal, state, or local law.
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