Job details
Job type full-time
Full job description
Copywriter, evernorth
The team
An award-winning internal agency that services the entire cigna enterprise—including our two brands cigna medical and evernorth health servicesWe pride ourselves on being a premier source of profound marketing insights, world class strategy, brilliant concepts, renowned design and content that inspires action and delivers results.
Position summary
Evernorth is seeking a copywriter to join our internal agency team, reporting directly to the creative directorYou will be a fundamental part of our team, contributing to creative projects across all dimensions of the evernorth business (d2c, b2b, b2b2c)To do this, you’ll need to be an expert storyteller who is fluent in concepting and writing for multiple channels and audiencesAll of this with a goal of delivering meaningful brand experiences for evernorth customers, clients and partners.
What you’ll do
Partner with creative directors, art directors, designers and other members of the agency team to bring insight-driven creative concepts to life in unexpected and thought-provoking ways
Translate extremely complex business strategies and product information into engaging headlines, copy and calls to action that inspire, inform and drive action for all audiences
Develop concept and write copy for a wide-range of cross-channel creative execution such as websites, digital display, email, direct mail, print collateral and presentation narratives
Demonstrate a curiosity to stay on top of emerging trends, while keeping the pulse of advertising industry shifts and best practice
Confidently articulate creative ideas within internal creative reviews and brainstorms
Quickly become an expert with regard to evernorth’s robust offering of health services
Act as a steward of the evernorth brand, responsible for maintaining consistency of verbal identity across all experiences
Partner with account and project management teams to ensure creative is on brief, on time and on budget
Commit to and exemplify our agency values (intrinsically motivated + resourceful, amazing + awesome, inspired + enlightened, passionate + curious, smart + constructively dissatisfied, disciplined + resilient)
What you’ll bring
Bachelor’s degree in advertising, writing or communications
5+ years of experience in an advertising agency, design studio or highly strategic in-house agency
A world-class portfolio that demonstrates strategic and conceptual creative work with flawless execution across all media (must include examples of crm, email, digital, print, video and experiential work)
An expert level understanding of how an idea can be brought to life across all channels—knowledge of best practice for digital and traditional channels is a must
An enviable (almost to the point of being annoying) level of attention to detail when writing copy
An aptitude for earning trust and developing meaningful relationships
A positive attitude with a “get-stuff-done” mindset
This role is wah/flex which allows most work to be performed at homeEmployees must be fully vaccinated if they choose to come onsite.
This position is not eligible to be performed in colorado.
About cigna
Cigna corporation exists to improve livesWe are a global health service company dedicated to improving the health, well-being and peace of mind of those we serveTogether, with colleagues around the world, we aspire to transform health services, making them more affordable and accessible to millionsThrough our unmatched expertise, bold action, fresh ideas and an unwavering commitment to patient-centered care, we are a force of health services innovationWhen you work with us, or one of our subsidiaries, you’ll enjoy meaningful career experiences that enrich people’s livesWhat difference will you make?
Qualified applicants will be considered without regard to race, color, age, disability, sex, childbirth (including pregnancy) or related medical conditions including but not limited to lactation, sexual orientation, gender identity or expression, veteran or military status, religion, national origin, ancestry, marital or familial status, genetic information, status with regard to public assistance, citizenship status or any other characteristic protected by applicable equal employment opportunity laws.
If you require reasonable accommodation in completing the online application process, please email: seeyourself@cigna.com for supportDo not email seeyourself@cigna.com for an update on your application or to provide your resume as you will not receive a response.
