Job details
Job type full-time number of hires for this role 1
Full job description
Marketing coordinator for fast-growing
Higher education publishing company
Cognella, incIs immediately seeking an organized, driven, and detailed-oriented marketing coordinator to join our fast-moving and close-knit publishing teamIn this full-time position you will be responsible for launching books to our title catalog, supporting authors and promoting their books, planning and sending a variety of email marketing campaigns, and helping to create catalogs, flyers, postcards, and other marketing materials to support online and live events and exhibitsWe are continuously developing new and innovative marketing campaigns and it is an exciting time to be part of our teamIf you are extremely detail-oriented, enjoy planning and managing a detailed schedule, and want to be part of a tight entrepreneurial team, this might be your chance.
The ideal candidate possesses a passion for improving processes and must be very organizedThis will be an ideal opportunity for someone who is looking to both develop and enhance a wide variety of marketing skills.
Responsibilities:
Launch content to our title catalog, and communicate with author clients to assist and support their evolving needs.
Create and send a variety of email marketing campaigns to promote our books, catalogs, events, and authorsCreate queries in our email marketing tool to segment our data, and run reports on campaign effectivenessBuild automation campaigns and follow-up campaigns to support our communication to authors and adopters of our books for a key list of titles each term, creating new marketing campaigns and expanding each title’s reach.
Assist the marketing department with data management and updating information in our crm tool, as well as developing and maintaining marketing collateral – flyers, print and online catalogs, postcards, and online voucher codes.
Provide support to sales teams and marketing team for demand generation activities for email campaigns as well as conferences and other face-to-face meetings.
Leverage our content to help increase our social media presence across a variety of platforms including twitter, linkedin, instagram, pinterest, and facebookHelp to identify and develop new content to promote authors and our titles.
Work with the marketing team tracking and researching information by collecting and summarizing data and trends, help report on effectiveness of campaignsSupport our data ingestion process for marketing campaigns.
Preferred qualifications:
Bachelor’s degree in marketing, business, communications, or equivalent professional experience requiredBachelor’s degree in relevant field is preferred.
1+ year(s) experience working in a professional setting.
Proficient computer skills especially with googledocs, googlesheets, excel, zoom, and outlook is requiredHtml knowledge, box, wordpress, and experience using adobe indesign or other design tools is a plus in order to update marketing materials using templatesExperience using a project management tracking system (such as monday.com) is also beneficial.
Must possess exceptional attention to detail along with impeccable organizational skillsYou will be updating data on multiple systems and will need to be able to ensure accuracy for efficient data processing, and copyediting.
Experience creating email marketing campaigns using an email marketing server or automation application (active campaign, constant contact, mailchimp, acoustic, etc.).
Experience working with crm software is a plus (salesforce, hubspot, sugar, etc.).
Must be a fast learner with outstanding problem solving skills and ability to learn new systems quickly.
Professional demeanor along with strong verbal and written communication skillsCopyediting experience is a plus.
Physical abilities: must be able to sit or stand for long periods of time in an office environment.
Reports to: director of marketing
Status: full-time, non-exempt
Start date: immediate
Location: all cognella employees will be working remotely through 2021We plan to return to our office in the sorrento valley area of san diego, california, when it is safe to do soA dedicated workspace and access to reliable internet is required during this remote timeRelocation assistance is not available for this position.
Compensation includes competitive base salary with a comprehensive and competitive benefits package (health, vision, dental, generous vacation, holiday, and sick time, wellness program, anniversary program, and 401(k) matching plan).
To apply: please e-mail with “marketing coordinator” in the subject line, and include the following items.
1Cover letter outlining your interest in this position and company
2Résumé
3Compensation expectations
All submissions will be held in confidence.
Cognella offers all our team members a stimulating and entrepreneurial work environment in sorrento valley, great colleagues, and the opportunity to shape their positionsSo, if you have a “fire in your belly” to succeed, have a great attitude, and have always wanted to be part of a tight entrepreneurial team, this is your chance to join our company and break new ground in the academic publishing space.
About cognella:
Cognella® is redefining academic publishing by creating teacher-driven, student-centric higher education course materials in print and digital formats under three imprints: cognella® academic publishing, cognella® custom, and cognella® active learningCognella also publishes engaging nonfiction titles featuring modern perspectives as cognella® pressLearn more at www.cognella.com.
Cognella was recently awarded a 2020 top workplace designation by the san diego union-tribuneWe are proud to offer cognella team members a work environment that fosters collaboration, innovation, and the opportunity to contribute significantly toward the goals of the company.
Cognella, incIs an equal employment opportunity (eeo) employer.
Recruiters, please do not contact this job post.
This hands-on role will organize, execute, and track the success of marketing campaigns, while working closely with our authors to share information and help them successfully promote their titles.
Job type: full-time
Benefits:
401(k)
401(k) matching
Dental insurance
Employee discount
Flexible schedule
Flexible spending account
Health insurance
Paid time off
Parental leave
Professional development assistance
Referral program
Vision insurance
Schedule:
8 hour shift
Monday to friday
Work location:
Fully remote
Work location: remote
