Do you have a passion for politics, advocacy efforts, online fundraising, and email marketing?
Coldspark is currently hiring a motivated and detail-oriented individual to join our energetic and rapidly growing digital teamIdeal candidates should have experience creating, developing, and managing e-mail campaigns across multiple clients, platforms and goalsWhile this position will have some assistance in copywriting, it is crucial to be comfortable shaping email copyThis individual will also have a knack for keeping projects well organized and find constant opportunities to test and improve our campaigns.
Projects and tasks will include scheduling and monitoring all email sends, maintaining and tracking health and deliverability of email lists, coordinating email list rentals, revenue sharing, and list swap agreements, identify and test optimization strategies, and reporting/analyzing key success metricsThis is a position we consider essential to the company’s short and long-term growthBe sure to mention coffee in your cover letter so we know you actually read this.
Principal duties and responsibilities:
Ability to coordinate up to 15 clients campaigns simultaneously
Work alongside accounts team to generate highly effective email campaigns
Coordinate approval workflows between clients and internal teams
Be responsible for the creation of new e-mail campaigns
Manage and segment email lists
Contribute to email acquisition efforts and manage inbound contacts
Audit existing email efforts and performance to improve and inform future strategies
Conduct a|b tests to gain insights and optimize efforts, including segmentation, personalization, content, send time
Own the email qa process, including proofreading for clarity, grammar, deep links, landing pages, etc.
Work with the design team to develop email templates and creative assets
Track, analyze, and report on performance metrics, customer segments, & a|b test results
Qualifications & requirements:
Passion for politics
Bachelor`s degree in marketing, communications, analytics, or a related field.
2+ years of dedicated experience in e-mail marketing tactics and coordination
Understanding of paid media, social media, analytics and insights, marketing automation, and web development workflow
Ability to work in a rapidly growing, fast-paced, and dynamic company
Competitive compensation, doe
401k employer matching
Health, vision, and dental benefits