Job details
Job type full-time
Full job description
Common sense (https://www.commensensemedia.org/) is a nonprofit organization giving kids, families, and schools the tools to make informed choices about media and technology.
Families know us for our independent, age-based reviews of movies, tv shows, books, games, and appsTeachers use our free curriculum and edtech reviews to plan lessons and integrate technology into their teaching practice.
At our core, we are a children`s advocacy groupWe work alongside people and organizations who care about kids as much as we doTogether with our partners, we advocate for laws and policies that help families thrive.
We`re looking for a skilled copywriter to bring the common sense vision and voice to life with wordsYou`ll help us share our brand story with a diverse audience of millions of parents, caregivers, teachers, and kidsTogether with visual designers, marketers, and content strategists, you`ll deliver concise copy and compelling key messages for common sense programs—from an email campaign celebrating outstanding family movies to the release of new social-emotional learning activities for schools.
Type: full-time
Hours: 40 hours per week
Reports to: vp of design and marketing
Location: san francisco, california; option to work remotely
What you`ll do:
Excel at writing conversion-focused copy to increase customer acquisition.
Write compelling, clear, and strategic copy to support key marketing initiatives and audience retention.
Strategize with brand, product, and creative team members to anticipate problems, analyze solutions, identify alternatives, and suggest recommendations.
Drive end-to-end execution of copy across various mediums, including emails, digital ads, web, and social media.
Manage contract copywriters as needed.
Frame messaging to market our rich library of content to a diverse audience(while you are not a content creator, you help frame and deliver original content to a broad audience.)
Always craft marketing messages with the end use in mind to ensure accessibility, equity, and inclusion.
Balance conflicting parameters and constraints, and advocate for trade offs where needed.
Champion the value of consistent messaging by creating and implementing guidelines.
Provide strategic input on how to templatize messaging and other creative assets or campaigns.
Use performance metrics to optimize copy and ensure high performanceImprove on what we’ve learned and document it.
Help to define our brand voice and ongoing communication, and steer how they evolve.
Ensure projects stay on task and on brief.
What we look for:
5+ years in marketing copywriting for in-house teams or agencies.
Strong strategic and conceptual skills.
Ability to apply a consistent voice with a flexible tone for our various audiences and programs.
Portfolio of cross-channel campaigns, with depth in digital marketing.
Excellent collaboration and presentation skills.
Relentless curiosity and an appetite for testing, learning, and applying what you have learned.
An entrepreneurial spirit.You love feedback and respond to setbacks by pivoting quickly and maintaining momentum.
Ability to iterate based on resultsIdeally you have done this for growth marketing campaigns.
Excellent writing and editing skills; your writing is concise and clear but also exudes personality.
Passion for the common sense mission.
What we offer:
The chance to work with talented, passionate professionals.
A great health and welfare benefits package, including medical, dental, vision, and a matching 401(k).
An organization that offers work/life balance.
The opportunity to really make a difference in the lives of kids and families!
Common sense values the diversity of its employees and is an equal opportunity employerFor more information on our values, please visit our statement on diversity, equity, and inclusion.
Common sense will consider for employment qualified applicants with arrest and conviction recordsHowever, job offers are made on the condition that the applicant subsequently passes a criminal background checkIf the background check indicates a prior criminal conviction, we will conduct an individualized assessment to determine whether the conviction should result in denial of employment.
