Job details
Job type full-time
Full job description
Of concept art house brand marketing strategy, brand identity, and global campaignsResponsibilities:
Planning, directing, and coordinating all company’s marketing efforts.
Oversee marketing, communications and community teams.
Create a strategic marketing plan that aligns with company goals.
Lead crypto art house rebranding efforts and execution — including website, toolkit, messaging, visuals, and marketing collateral.
Lead content strategy across reddit, twitter, medium, wechat, discord, telegram forums, bitcoin talk, linkedin.
Work closely with partners for co-branding opportunities with product launches.
Maintaining company’s social media accounts including content creation (linkedin, instagram, twitter etc.)
Oversee dapp and token specific digital marketing campaigns
Establishing marketing budget and monitoring appropriate expenses and kpi‘s.
Organizing company conferences, sponsorships, trade shows, and major events with administrative support.
Coordinate and roll-out marketing campaigns to generate brand awareness, trial, and adoption of concept art house’s nft releases.
Vet advertising partners and influencers to activate relevant nft content releases and announcements.
Work with pr agencies to coordinate media and influencer outreach efforts.
Collaborate with nft product teams and community manager to create original content.
Work with the compliance and legal to ensure best practices are followed.
Requirements:
7+ years of experience in marketing, with a focus on content strategy and content creation
Bachelor’s degree, in marketing or communications preferred
Exceptional organization and project management skills
Outstanding writing and editorial skills
Outstanding leadership skills building world class teams across fully distributed and decentralized organizations
Initiative, creative, collaborative, proactive, and goal-oriented
Experience generating and managing different types of content — blog posts, email workflows, web pages, etc— that drives community growth and engagement
Experience managing virtual and physical events — exHopin, spashthat
Experience partnering with cross-functional teams - including community, creative services, product, development, agencies, and partners
Experience managing general pr
Experience with podcasts and amas with a focus on community growth — exDiscord, telegram, reddit, clubhouse, twitter spaces, youtube
Experience working with business partners to execute co-marketing initiatives and messaging
Comfortable working with senior leaders and under tight deadlines, with multiple competing priorities
Demonstrated ability to translate business objectives into marketing goals with measurable results
Passionate about nfts and/or blockchain technology
Bonus:
Experience in early-stage high growth companies
Experience in nft / crypto communities / dapps
Experience running streaming events on clubhouse, twitter spaces, youtube, twitch
Experience with technical writing
Influencer experience
Desirable tools and programs:
Adobe creative suite
Project management (exAirtable, trello)
Event management (exSplashthat, hopin)
Google analytics
Seo programs (exKeywords everywhere, semrush)
Slack
Social (exSproutsocial, tweetdeck, hootsuite)
Wordpress
