At ddi we are obsessed with creating better leaders because we believe that’s the key to a better future – for organizations, for employees, and our communitiesDdi’s marketing team aims to bring that mission to life through powerful storytelling and thought leadership that can chance the worldIf you’re looking for a role where you can make a positive difference for others and yourself, we want you on our teamWe are a high performing team who care deeply about doing great work while balancing personal needs, and we’re looking for an energetic social media person to help us bring creative stories and messages to the world.
As social media specialist, you will have an opportunity to be a key member of one of the best b2b marketing teams aroundYou will be able to leverage your social media experience in a wide variety of social media activities such as community development and management, social relationship building, blogging, social benchmarking, etcAdditionally, you will have to opportunity to engage with industry influencers who are pioneering change in our industry.
Your social media expertise will include being well-connected with the broader social media world and you will have the opportunity to share that expertise with others for things such as sales, relationship building and influencing others on the importance of social media in business.
It`s also important to note, that ddi is a distributed workplaceOur team is primarily based in pittsburgh currently, but you can work from anywhere in the united states.
Spend your days:
Developing a comprehensive social media strategy which determines programs that use social media marketing techniques to increase visibility, engagement, membership, and traffic across all ddi solutions, as well as implement and manage social media programs.
Cultivating ddi’s social presence on linkedin, twitter, and facebook, while expanding presence on instagram, youtube, and emerging platforms, updating all outlets regularly.
Supporting demand generation campaigns through social media outreach.
Educating executives, sales, consultants and other ddi employees on social media best practices, usage, creating profiles, and building relationships.
Supporting and coaching global partners in executing their social media strategy in local markets.
Training and supporting sales teams in using social media effectively for b2b relationships.
Engaging industry influencers through social channels, supporting ddi’s seo and linking strategy.
Actively monitoring, listening, and responding to inbound messages and wall posts on all ddi social media profiles, ensuring both private and public social communications reflect brand values and messaging priorities.
Experimenting with new and alternative ways to leverage social media activities (“marketing r&d”).
Monitoring trends in social media, tools, and applications, and appropriately apply that knowledge to increase the use of social media at ddi.
Measuring and report on key metrics and report to stakeholders
Collaborating with teams to incorporate relevant social media techniques into the corporate culture, sales process, products and services.
What you’ll bring to the table
You have 5+ years of experience in the following areas:
Creating content specifically geared towards social media outlets
Social media tools, techniques, analytics and measurement
Experience coaching, teaching, training, and/or facilitating learning
Familiarity with social and mobile technology
Familiarity with b2b sales processes
Solid understanding of user-generated content
Strong project management and organizational skills
Bs/ba in marketing, business administration, communications or similar
While not required, you might also have experience with video production, recording and editing or the ability to create graphics for use on social platforms.
If this sounds like you, we can`t wait to hear from you!
