Job details
Salary $34,025 - $111,225 a year job type full-time number of hires for this role 1
Full job description
Position description:
Vertical market manager – broadcast, film & theatre
The vertical market manager – broadcast & film (vmm) will be responsible for cultivating key designer and end user relationships, servicing assigned key and national accounts, prospecting for targeted new accounts and championing the company’s products within the broadcast & film space across the united statesThis hybrid role, through vertical market research and analysis, will evaluate market potential, ensure sales and growth targets are met, influence product development efforts through direct market feedback, and execute customer outreach.
Responsibilities:
Conduct market / account-level research to identify opportunities within the assigned broadcast, film & theatre vertical.
Develop and communicate unique insights and solutions for improving product adoption and sell through
Identify and nurture relationships with key designer, specifier, influencer, end user and account contacts.
Develop leads with a focus on growing broader and deeper brand and product awareness and adoption within the broadcast, film & theatre vertical
Lead regional vertical market planning and account targeting in conjunction with the independent rep team.
Support reps and internal sales staff to build annual account plans within the broadcast, film & theatre vertical
Work alongside the nsm to identify target vertical accounts for nationwide and global growth.
Support reps and sales staff during high-value sales opportunities
Coordinate with marketing to build and execute vertical marketing plans
Create thought leadership and identify product portfolio gaps to address vertical needs
Develop vertical-specific value propositions
Act as the conduit between sales and product development to build future solutions
Manage the building and maintenance of fixture profiles and personalities for preeminent control solutions for the broadcast, film & theatre vertical
Qualifications:
Ability to engage with senior executives and create demand for new solutions.
Proven experience and ability to develop and execute consultative sales strategies that drive value growth for customers.
Ability to be multi-functional to resolve unusually complex problems
Proven ability to influence and work effectively across all levels of the organization.
Highly organized with strong attention to detail, while also able to manage multiple priorities and ambiguity.
Excellent communication skills, both written and verbal across a wide audienceThis includes the ability to effectively communicate with technical and non-technical teams.
Strong negotiation skills: ability to understand contractual, legal language
Advanced level skills with microsoft office (excel, word & powerpoint)
Excellent project management skills and execution
Extensive industry and product knowledge
Strong collaboration ability and work within a team
Ability to quickly adapt and adjust approach and solution to customer needs
Ability to deliver repeat sales
Key performance indicators:
Meet or exceed sales, growth & revenue targets:
O monthly sales target for assigned key accounts
O quarterly sales target for broadcast, film & theatre vertical
O yearly % vertical market growth target
O yearly vertical market revenue/profit margin target
Customer engagement targets
O weekly product demo targets
O monthly designer, specifier, end user & dealer meeting targets
O quarterly client acquisition target
O yearly customer retention target
Crm & reporting targets
O weekly “rep report” target
O monthly opportunity/proposal target
O quarterly pipeline value target
O yearly conversion/won % target
Product targets
O yearly sell through rate target
O yearly geographical product adoption target
O yearly key account product adoption target
Administrative targets
O monthly expense target/limit
Job type: full-time
Pay: $34,025.00 - $111,225.00 per year
Benefits:
401(k)
401(k) matching
Dental insurance
Employee assistance program
Employee discount
Flexible spending account
Health insurance
Life insurance
Paid time off
Parental leave
Retirement plan
Tuition reimbursement
Vision insurance
Schedule:
8 hour shift
Holidays
Monday to friday
On call
Overtime
Weekend availability
Supplemental pay:
Bonus pay
Commission pay
Signing bonus
Work location:
One location
Work remotely:
Yes
Work location: one location
