Job details
Job type full-time
Full job description
Esme learning is transforming the future of digital learning through aiLeveraging over 15 years of cognitive research, esme learning courses deliver an immersive and collaborative executive learning experience with some of the best universities in the world.
Each course blends high-production-quality video, live simulations, interactive media, and small group exercises with top learning design principlesThrough esme learning‘s rapidly growing portfolio of courses, executives gain technical skills and learn business best practices from experts across a wide range of frontier fields, including fintech, cybersecurity, health ventures and spacetech.
We’re at the forefront of what’s next for education — and we’re looking for a content/brand strategist to join us.
Who we’re looking for
We are looking for a content/brand strategist to provide compelling content across various marketing channels, products and brandsThis role will also manage our editorial content calendar and should have experience with writing briefs for our creative team to create long and short form content in digital form including considerations such as digital content optimization, seo and link building.
What you’ll do:
Ability to pull together presentation slides for the business development team
Ability to extract insights from product marketing and research materials
Ability to write creative briefs for creative team
Ability to research, brief creative, and edit long-form and short-form posts with considerations for grammar, syntax, readability, and seo
Keyword research
Serp analysis
Strategic content development
Content optimization
Link building
Keyword ranking analysis
Manage a comprehensive editorial calendar across newsletter, social, blog and other customer touchpoints
Author website/app, email, prospectus, and packaging content as necessary
Requirements
At least 5-7+ years of relevant experience
Proven success in copywriting to drive action among audiences.
Experience writing to professional b2b audiences (banks, regulators, consultants, lawyers) a strong plus!
Deeply creativeCan make fintech and ai appealing and exciting to busy audiences.
A way with wordsShortTo the pointClearFocusedDescriptiveInspire action.
Experience learning about segments of audiences, and tailoring content to each.
Love for writing and storytellingDemonstrated experience writing both long and short formContent (writing samples required - including ctas, sls, etc!) across print and digital channels.
Excellent written and verbal communication skills including expertise in grammar and proofreading.
Exceptional interpersonal and cross-functional collaboration skills, openness to feedback.
Demonstrated success delivering multiple projects while balancing competing priorities with tight deadlines in a fast-paced environment; capacity to manage the priorities of multiple stakeholders in a complex and fast-moving environment.
Bonus points if you`ve got experience working at an early-stage startup in a similar role.
1 - 2 years of ad agency experience is strongly preferred
Location
Remote, with a preference for us east coast (nyc, boston, etc.) and united kingdom
Benefits
Health insurance incl vision and dental
401k
Stock options
Education benefit to study whatever course you want online
Unlimited pto
Working with, and growing with an amazing team, in a high growth startup to transform online education.
Esme learning is an equal opportunity/affirmative action employer