Job details
Salary $65,000 a year job type full-time part-time number of hires for this role 1
Qualifications
Marketing: 3 years (required)
Full job description
Matthew kenney cuisine - ad buyer
Matthew kenney cuisine is an integrated, california-based lifestyle companyThe brand provides innovative, high quality products and services in the culinary art and wellness markets through its six business segments: hospitality, education, media, products, wellness and servicesWe currently operate in more than 10 major cities internationally.
The main job of media buyers is to buy media spaceThey watch various media channels, assess how advertisements are performing on different platforms and media channelsThen, they make the important decisions about where to place specific advertisements and campaignsTheir daily responsibilities may include:
Working cross-departmentally to align campaign strategies and goals across the organization
Providing ongoing actionable insights into campaign performance to relevant stakeholders
Defining, measuring, and evaluating relevant media kpis
Building out media buys for various ad platforms and overseeing the day-to-day execution of media
Overseeing and managing the overall budget for paid media
Conducting in-depth keyword and website research, ad grouping and audience targeting
Maintaining knowledge of industry best practices and new technologies
Important metrics for a media buyer:
Roi
On-site conversions
Cost & click performance
Impressions/total reach
Website traffic
Job types: full-time, part-time
Pay: $65,000.00 per year
Schedule:
8 hour shift
Day shift
Monday to friday
Experience:
Marketing: 3 years (required)
Work location:
One location
Work remotely:
Yes
Work location: one location