Job details
Job type full-time number of hires for this role 1
Qualifications
High school or equivalent (preferred)
Marketing: 1 year (preferred)
Full job description
Social media marketing specialist
Goldstein group communications, a full-service marketing agency, seeks a social media marketing specialist to join our growing digital team in a remote position.
The successful candidate will be responsible for developing and implementing our b2b social media strategy in order to increase our clients’ online presence, lead gen through social and paid social efforts.
Duties and responsibilities
The social media marketing specialist will be responsible for both building and executing organic and paid social media strategy and programs for our agency’s b2b clients, as part of their online marketing and lead generation campaignsSpecific tasks include:
Develop, edit and publish social media content / content calendars, including b2b copywriting and graphic file manipulation/production
Set up and optimize client company pages on each platform to increase the visibility of clients` social content
Develop, execute and optimize paid social media strategies
Leverage social media as a marketing strategy to identify and acquire customers
Define kpis and track campaign performance
· monitor and analyze roi and kpis to provide insight for improvement
· execute and report on a/b tests
Collaborate with marketing manager and digital marketing colleagues
Prepare and present monthly results to clients
· stay up to date on emerging opportunities in the social media landscape
Social media specialist requirements and qualifications
At least 2 years of experience in a social media specific role
Excellent knowledge of facebook, twitter, linkedin, , instagram and other social media best practices; linkedin is of primary importance, so knowledge of linkedin is essential
Strong knowledge of paid social media strategies, especially for linkedin
Knowledge of marketing automation platforms preferred, not required
Excellent analytical and problem-solving skills
Experience with doing competitor, audience, and buyer persona research
Good understanding of social media kpis
Excellent multitasking skills
Team player
Self-directed project management skills supported by good time-management practices
Great interpersonal, presentation and communication skills
Bachelor’s degree in marketing or relevant field
The ideal candidate will be a team player, self-motivated, enthusiastic and willing to learnMust be able to work with a cross-functional team to deliver measurably better results for our clientsBenefits include paid holidays, pto, work from home, medical/vision/dental, 401k and dog-friendly offices.
Job type: full-time
Benefits:
401(k)
401(k) matching
Dental insurance
Flexible schedule
Health insurance
Life insurance
Paid time off
Referral program
Vision insurance
Schedule:
8 hour shift
Supplemental pay:
Bonus pay
Signing bonus
Education:
High school or equivalent (preferred)
Experience:
Marketing: 1 year (preferred)
Social media: 2 years (required)
Work location:
Fully remote
Work location: remote
