Job details
Job type full-time
Full job description
Hlk is looking for an experienced and knowledgeable paid search & paid social manager to join our growing teamAs a paid search/social manager you will be responsible for planning, implementing, and managing client paid strategies across search, social and displayAs our online advertising performance is extremely important to the success of our clients, your position will play a significant role in driving business growth and success, both internally and externally.
Responsibilities
Plan, manage, and implement paid search & paid social campaigns
Plan, manage, and implement display & video campaigns
Work with major channels including facebook, linkedin, twitter, pinterest, google, and bing
Make ongoing optimizations to meet campaign objectives, including budget management, monitoring on-site conversion actions, bid management, negative keyword strategies, ad creative & landing page revisions
Work closely with media strategy team to execute campaigns and plan paid search/social growth
Use strong analytical and data storytelling skills with the ability to identify and communicate trends and insights
Collaborate with creative teams to develop content for ads and posts
Communicate effectively; prepare and present campaign reports to clients
Identify, execute & analyze paid search/social beta tests & new platform opportunities
Identify problems and deficiency and implement solutions in a timely manner
Suggest improvements for process and productivity optimization
Stay up to date with the latest seo and digital marketing trends and best practices
Qualifications
5+ years of experience planning and implementing successful paid search/social strategy and campaigns (agency experience preferred)
In depth knowledge of google analytics, business manager, google adwords, bing ads, and semrush (search ads 360 a plus)
Ability to analyze data and provide evidence-based recommendations
Experience with a/b testing and other testing metrics
Excellent written and verbal communication skills
Strong organizational skills and highly detailed-oriented
Sense of ownership and pride in your performance and its impact on our clients’ key business outcomes
Team player
About hlk
Hlk is a creative and technology agency focused on understanding and changing audience behavior through deeply integrated brand experiencesWe bring clarity of context and creative resolution capable of changing behavior and shaping belief in brandsActive clients include ameren, bayer, biogen, marriott, pratt & whitney and schnucks.
There are many benefits to working at hlk including the following: a casual, collaborative work environment unlimited time off paid sabbatical medical insurance dental insurance vision insurance 401(k) plan with a company match
All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.
