Job details
Job type full-time number of hires for this role 1
Qualifications
Marketing: 1 year (preferred)
Full job description
The senior vp of marketing will oversee broad marketing & go to market capabilities for a fast-growing healthcare technologies companyThe svp of marketing will drive marketing strategy & execution at a corporate level and across multiple business unit clientsSpecific responsibilities for delivery include branding, press communications, digital marketing, branding, field marketing, product marketing, and event marketing.
Responsibilities:
Drive sales growth & help accelerate the sales cycle by generating net new demand for integra connect’s solutions (i.eDemand generation combined with account based marketing as appropriate by business unit).
Build on integra connect’s market leadership and awareness in value based specialty care; work closely with pr team to conduct media and analyst outreach, disseminate breaking news, and contribute value added insights and research to the market.
Drive integra connect’s product marketing capability and amplify the market success of its industry-leading portfolio of technologies and services.
Oversee the development of external and internal content, its transformation into campaigns, segmentation of audiences, deployment through multiple online and offline channels, and measurement/optimization of results.
Collaborate with human resources to develop and drive organizational culture through communications.
The ideal candidate has acquired both breadth and depth across marketing disciplinesShe/he is able to both set strategic direction and roll up sleeves to execute directly and/or through other resourcesShe/he will also possess an entrepreneurial nature and ability to drive results in a fast.
Drive all external media relations activities including press releases, article development, and ongoing briefings in concert with integra connect’s pr agency.
Working closely with executive leadership and cross-departmental stakeholders, she/he helps lead the charge on the positioning, messaging and value proposition for integra connect’s solutionsFurthermore, she/he powers the go-to-market for these solutions across the organization, while enabling the sales force for maximum effectiveness and velocity.
Qualifications:
3-5 years’ experience in at least vp level marketing role required; 10 or more years of marketing experience with abroad range of exposure to marketing disciplines (product marketing, marketing communications, etc.).
5+ years of deep healthcare background; healthcare technology background preferable.
Technology/sas marketing experience highly desirable.
Experience in a hyper growth environment.
Proven ability to drive thought leadership & category ownership for a pioneering company in an emerging market.
Ability to be hands on.
Highly analytical individual.
Benefits:
Integra connect, llc provides a comprehensive benefits plan.
Medical/dental/vision insurance beginning the 1st of the month following your date of hire
Paid time off
401k with employer match
Paid holidays and floating holiday
Equal opportunity employer
Job type: full-time
Schedule:
Monday to friday
Experience:
Marketing: 1 year (preferred)
Work location:
Fully remote
Work location: remote
