About karbon
Karbon is the premium work management platform for the accounting industry and has become indispensable for firms around the world to support their team and navigate the sudden shift to remote workKarbon brings planning, clients, work, and communication together in one place where it belongs, so even if the firm has to work remotely, they`re all together online.
Founded in san francisco, we have grown into a globally distributed team with people in the bay area, seattle, san diego, reno, sydney, canberra, melbourne, nelson (nz) and the united kingdomWe are well-funded, have a fantastic team culture, are growing rapidly, and making a global impactLearn more about us at karbonhq.com.
Karbon is hiring a marketing coordinator to join the team in australia, new zealand, or the united statesThis person will assist in some areas and own others, working with a great team to execute a broad strategy and play a significant role in driving our next phase of growth.
About this role
The ideal candidate for this role is someone who is driven to learn, grow, and expand their skillset quickly, and will ultimately develop into an exceptional marketing leaderYou will help execute a broad marketing strategy covering a range of activities across content, social, events, webinars, advertising, product marketing, email marketing, and more.
Some of your main responsibilities will include:
Marketing automation — we use a wide range of apps and systems (in particular, pardot and salesforce) to execute our marketing strategy, and you`ll work across all of them, finding new ways to automate and improve the efficiency of our processes
Webinar and podcast management — we run multiple webinars and podcast episodes every week, and you will be responsible for planning, creating, promoting, coordinating guests, and following up with each one
Social media management and coordination — you will assist in the publishing of content as well as community engagement and follow-up
Content marketing — assisting with coordinating the content roadmap, writing your own material, editing others` work, publishing, distributing, and planning out the puzzle
Event management — we have a busy calendar of events that needs to be planned, organized, and executed - some of these events are karbon-owned and others are sponsorship efforts that will require engaging with organizers
Email marketing — from personalized drip and nurture campaigns to monthly newsletters, you will help us reach potential customers through thoughtfully-crafted communication
Working with global teams — you will help execute campaigns across four different countries and time zones
Various other activities across the marketing mix — there won`t be many days that look the same!
About you
You`re the right person fort his role if:
You have at least 3 years of professional experience in a marketing, communications, writing, or event management role managing any or all of the responsibilities listed above
You love writing: you`re great with words, you believe in content marketing, you can get a point across in a sucinct and concise manner, and can adapt to write for different audiences (and genuinely enjoy it)
You possess unparalleled attention to detail, especially while multitasking — you will be doing a lot of things at the same time, and you need to be able to flawlessly execute each one of them
You show a proven ability to multitask (see above) and are a team player that can successfully build relationships and work with our product, design, and sales teams in australia, new zealand, the united kingdom, and the united states
You not only understand social media, you live and breathe it
You love working with technology — we use an unusually large number of apps and tools to get our work done; some you`ll know and others you won`t, so you need to be a quick learner when it comes to tech
You are eager to learn and grow, hungry to make things happen, can listen to feedback, and enjoy a good laugh
You take initiative, have a `can-do` attitude, and the ability to take ownership of responsibilities
You are passionate about finding new ways to execute ideas through different channels — you need to understand and, more importantly, love marketing
You have a degree of some sort — if so, that`s great, but not essentialWe aren`t looking for someone with theoretical skills, it`s your attitude that we care most about
Why work at karbon?
Opportunity to be part of building a global product
Competitive salary
True ownership and autonomy over the work you do
Work with (and learn from) a very experienced team
Be part of a startup team that will continue to grow around you
Flexible approach to work environment (we believe in trust and autonomy)
A culture of open communication, consistent feedback, and full transparency into company results, metrics, and financial position
