Job details
Job type full-time
Full job description
The scoop
We are looking for an exceptional copywriter to develop engaging and aspirational content across brand communication channelsIf you thrive in a fast-paced environment and want to help launch a world-changing health and fitness company, we want to talk to you!
About us
Katalyst is the world’s most efficient workoutOur fda-cleared training system and full-body suit use electro muscle stimulation (ems) to deliver specifically-tuned, low-frequency impulses to each of your major muscle groupsThese impulses imitate the brain signals that cause your muscles to contract and significantly increase your muscle activityWhen combined with simple, bodyweight movements, katalyst multiplies the results of any exerciseThe result is a complete, full-body workout in just 20 minutes, with no external weights or impact on your jointsLearn more at www.katalyst.fit.
Responsibilities include, but are not limited to:
Develop content to support the entire customer journey, including web and ad copy, email campaigns, blog articles, faqs, and sales and marketing collateral
Ensure that copy and creative aligns with strategic business goals and brand voice
Become a subject matter expert on physiology, kinesiology, fitness and ems training in order to translate complex topics into relatable brand messages
Drive a creative strategy that easily repackages content from long form to bite size, across blog, email, faq, social, ads, etc.
Support executive communications, award submissions, pr pitches, and other initiatives where consistent brand voice is key
Manage multiple deliverables on campaigns with competing timelines
Provide best practice guidance for effective copywriting and raise the bar for our brand voice
Critique and review work from supporting team members to ensure quality execution
Interpret strategic and creative feedback to drive direction
Requirements
The ideal candidate will have:
3-5 years of experience as a copywriter working with sports, fitness or wellness brands, ideally at an agency, design studio or in-house team
Bachelor’s degree or equivalent in marketing, communications, or a scientific discipline
Versatile skill set and the ability to adapt to various formats, audiences, and subject matter
Ability to distill technical information, and to make science, technology and fitness topics simple, relatable and compelling
Demonstrated passion for health & fitness
Ability to work with limited oversight in a dynamic, fast-paced startup environment
Strong understanding of digital and social platforms, as well as seo best practices
Appreciation for the relationship between textual and visual elements and the belief that a product isn`t truly great unless copy and design support each other
Experience with writing/editing video scripts
Bonus points for:
Technical or scientific background, or experience in kinesiology or athletic training that can be applied to katalyst
Benefits
At katalyst, the health and well-being of our employees is of the utmost importance to usWe offer the following to all full-time employees:
Competitive salary and stock options
Medical, dental, and vision
Unlimited pto
Flexible remote work policy
Parental/family leave
Katalyst is an equal opportunity employer and committed to creating an inclusive environment for all of our applicantsWe do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
