Job details
Salary $20 - $28 an hour job type part-time temporary number of hires for this role 1
Qualifications
Bachelor`s (required)
Marketing: 1 year (preferred)
Copywriting: 1 year (preferred)
Us work authorization (preferred)
Full job description
** mandated: in-depth knowledge of e commerce/ cpg experience a must & no agencies**
Kitchen crafted (kitchencrafted.com) is looking for a seasoned hands-on part-time e-commerce digital marketing content manager 5+ years of experience in content design/ copywriting/ social media who has a proven background in sales conversion.
We are looking for a passionate and creative e commerce content designer/ digital marketer who can write engaging copy, design beautiful marketing materials that drive e commerce salesUnder your leadership, our kitchen crated brand channels will be a destination for foodies that are mindful eaters/ flavor seekers and want to shop our productsYou will define platform strategies, creative, execution and reporting mechanisms working closely with integrated marketing partnersThis is a cross-functional role with room for growth and you will also report to our svp/ cmo and head of e commerceYou`re comfortable at multiple altitudes building strategies or driving critical details of content executionAbove all, you`re an integrator, working across retail, performance and creative teams.
You will be also be responsible for managing our social media channels in terms of strategy, content, execution and performance -- as well as managing posts and responding to followersYou will manage our company image in a cohesive way to achieve our marketing goalsWe expect you to be up-to-date with the latest digital technologies, content creation tools, and social media trendsYou should have excellent communication skills and be able to express our company’s views creativelyUltimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagementWe are a data-driven company, and candidate must have in-depth knowledge of social media analytic software/ toolsets, reporting and optimization.
What you`ll do:
Deliver thoughtful and compelling design work that enhances marketing efforts in a way that strengthens the brand and converts into e-commerce sales
Leverage and enhance evolving design language system to improve brand storytelling, audience engagement and sales conversions across various mediums (e.gBlog posts, infographics, sales collateral, social media posts, video graphics, campaign landing pages and more)
Develop an effective content calendar across email, social, blog and social media
Expand and develop brand assets, including photography, digital advertising, video and multimedia graphics
Deliver personalized creative content to existing members through email, social media, telemarketing (omnichannel/multimodal) and other mediums
Craft compelling storyboards, graphics, infographics, copy and other content for social media marketing campaigns (organic and paid) and internal documents
Own the development of a high performing set of campaign strategies and marketing plans to drive social media engagement and relationships with policyholders
Drive retention focused social media and email marketing campaigns from planning to design/copy and execution to meet key performance goals
Lead kitchen crafted brands execution on social media (fb, instagram, pinterest, tiktok, youtube, etc.)
Develop social media growth strategy and calendar for kitchen crafted with cross-functional teams
Lead social marketing strategies including goal setting, learning agendas, channel allocations, creative/community strategy and measurement
Develop and scale our creator/influencer marketing strategy, including identifying b2b/ b2c brand partners/ collaborations
Build out tests to prove out hypotheses and recommend performance optimizations
Partner with the cmo to work with internal marketing partners and external agencies to scale creative and channel activations
Job types: part-time, temporary
Pay: $20.00 - $28.00 per hour
Schedule:
Monday to friday
Education:
Bachelor`s (required)
Experience:
Marketing: 1 year (preferred)
Copywriting: 1 year (preferred)
Dtc e commerce: 5 years (required)
Work location:
Fully remote
Work location: remote
