Job details
Job type full-time
Full job description
Marinus pharmaceuticals is a clinical stage biopharmaceutical company committed to developing breakthrough therapies to improve the quality of lives of patients and their families as they battle rare and life-threatening diseases.
Based in radnor, pa we are comprised of a team of dedicated and talented professionals, valued for their innovation and commitment to developing new therapies for cns disorders and their passion to make a positive difference in the lives of our patients.
We are currently searching for an experienced professional to join our team as an
Associate director, us marketing, genetic epilepsy
The associate director will report to the director of marketing at marinus pharmaceuticals.
The associate director will help to build and execute a robust and comprehensive brand strategy that differentiates and demonstrates the therapeutic value of marinus products to patients, healthcare providers and key stakeholders within the healthcare systemThe associate director must have a strong track record of partnering with cross-functional teams to build unity and alignment across organizations.
Key responsibilities including, but not limited to the following:
Develop branded launch strategy for marinus pipeline of products
Develop and execute us go-to-market tactical plan to support brand launch strategy for caregiver and hcp audiences.
Evaluate market dynamics and educational needs to develop consumer and field-facing resources and non-personal promotion through disease state awareness and branded promotional campaigns.
Deploy tactical plan to targeted audiences ensuring communications and activities are specific and effective within each segment.
Assess promotional program performance by leveraging insights, data, and analytics to iterate and continuously improve tactical plan.
Develop medical congress strategy; design and execute commercial presence.
Partner with medical, legal and regulatory teams to review and approve promotional activities.
Partner cross-functionally to ensure commercial activities are aligned and optimized with relevant internal stakeholders.
Engage and establish relationships with key opinion leaders, key influencers, and patient advocacy groups as appropriate.
Manage consultants and agency partners.
Manage budget
Qualifications:
Minimum bachelors’ degree (ba/bs) required; mba preferred.
Minimum 8 years of industry related experience
Marketing or related commercial function experience in the pharmaceutical/biotechnology industry
Experience with rare disease products, ideally in neurology (epilepsy)
Experience building and executing a brand strategy.
Direct experience preparing for, leading and executing commercial pharmaceutical product launches either at an agency or industry sponsor company.
Strong ability to partner across functions and with management
Demonstrated business acumen, including strategic and tactical planning and implementation
Strong leadership skills with an ability to build relationships, set direction, collaborate, generate commitment, identify and resolve issues, and evaluate risk
Excellent interpersonal, written and oral communication skills
Up to 50% travel may be required based upon business needs
At marinus, we celebrate diversity and are committed to creating an inclusive environment for all employees; providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy, national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information, military and veteran status, and any other characteristic protected by applicable law.
All employment is decided on the basis of qualifications, merit, and business need.
Search firm representatives please read carefully
Marinus pharmaceuticals does not accept unsolicited assistance from search firms for employment opportunitiesAll cvs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our companyNo fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in placePlease, no phone calls or emails.
