Job details
Job type full-time
Full job description
Company description
Medable`s mission is to get effective therapies to patients fasterWe provide an end-to-end, cloud-based platform with a flexible suite of tools that allows patients, healthcare providers, clinical research organizations and pharmaceutical sponsors to work together as a team in clinical trialsOur solutions enable more efficient clinical research, more effective healthcare delivery, and more accurate precision and predictive medicineOur target audiences are patients, providers, principal investigators, and innovators who work in healthcare and life sciences.
Our vision is to accelerate the path to human discovery and medical curesWe are passionate about driving innovation and empowering consumersWe are proactive, collaborative, self-motivated learners, committed, bold and tenaciousWe are dedicated to making this world a healthier place.
Job description
Medable is growing rapidly to meet the surge in decentralized clinical trial (dct) demandAs the no1 provider of dct trial products, we believe health and access to clinical trials is a human right and participation should be easyThat’s why we developed the leading technology platform to enable greater trial diversity and deliver drug therapies to market faster than ever before.
Our marketing team is highly creative, collaborative and passionate about what we doWe’re looking for a product marketing director to join our product & partner marketing team to help lead the adoption of medable’s offeringsWorking closely with product management, sales, and the leadership team, you will lead go-to-market strategies, including positioning, messaging, development of sales/partner/customer enablement materials, and lead generation.
The ideal candidate is someone with b2b tech product marketing experience, who thrives in a fast-paced environment, eager to roll up their sleeves, and is passionate about the technology and life sciences space.
Provide marketing support to the sales team in researching prospects and generating and customizing collateral and presenting at customer meetings
Develop go-to-market plans for each launch including positioning, messaging, sales enablement materials, internal and external communication materials, promotional activities, and other deliverables, as appropriate
Be in market often so that you are at the pulse of customer needs and how our evolving offering needs to be shaped to meet those needs
Research and report competitor capabilities and initiatives
Collaborate with product teams to appropriate product roadmap and position and bring to market new capabilities
Conceive and create thought leadership and educational content to broaden the awareness and understanding of our product
Create customer personas which will serve as inspiration and guides for marketing initiatives
Initiate, manage, and optimize lead-gen activities including trade conferences, webcasts, email marketing, and sem
Generate customer success case studies through customer interviews and metrics from the platform
Manage to an agreed schedule of deliverables and within agreed budgets.
Qualifications
10+ years experience in a related marketing, product or consulting role, preferably at a b2b saas or life sciences company, emphasis on product and/or solution marketing
Knowledge and experience in the development, marketing and/or sales of life science and/or clinical trial enterprise software - especially hosted, web-based software
Experience organizing and pushing a program forward, identifying a clear path for all parties, and keeping the group on time and on goal.
Independent thinking, with experience in managing multiple complex projects and influencing senior stakeholders.
Deep analytical rigor with the ability to translate complex ideas into simple and intuitive communications and actionable insights.
Demonstrated ability to achieve strategic goals in an innovative and fast-paced environment, and to evolve product strategy based on research, data, legal/business needs, industry trends, and technology landscape.
Ability to craft a communications strategy and narrative, and present clearly and compellingly to executive stakeholders.
Excellent writing and editorial skills and proven content creation experience
“roll up your sleeves” attitude and a true team player with great communication skills.
Experience in designing and executing marketing and communications programs
Education
Bachelor`s degree in marketing, computer sciences or life sciences, or equivalent experience; master`s degree or mba a plus
Additional information
All your information will be kept confidential according to eeo guidelines.