Job details
Job type full-time number of hires for this role 1
Qualifications
Us work authorization (required)
Bachelor`s (preferred)
Marketing technology: 10 years (preferred)
Data analytics: 5 years (preferred)
E-commerce: 5 years (preferred)
Crm: 5 years (preferred)
English (preferred)
Full job description
Location: anywhere in the us
Visa sponsorship: not offered
Full-time permanent position: yes
The nagase global marketing group (gmg) is a digital marketing division within the nagase groupWorking within this division provides an entrepreneurial environment under the guise of a larger corporation with a truly unique structure that values respect, kindness, knowledge sharing, collaboration, no egos, community outreach, and providing the best possible customer service.
The associate director of marketing technology co-leads and grows the marketing technology team and is responsible for partnering across senior management to craft the vision of marketing technologies and implements the marketing technology strategy to optimize customer and business outcomesThe associate director of marketing technology integrates global strategic thinking, problem-solving skills, and cross-functional collaboration to execute global marketing technology strategy, drive innovation and business resultsSuccess in this role will utilize global experience to analyze business needs, partner with marketing teams to recommend, implement and optimize marketing technology toolsThis associate director role will report to the director of marketing technology.
Responsibilities
Your primary responsibility will be to create an omnichannel digital strategy that spans multiple digital objectives.
Understand industry best practices for ecommerce tools like magento and sfdcBest practices can include lead routing frameworks, lead nurturing strategy, assessing lead scoring performance, optimizing integrations between ecommerce and sfdc, user and data security practices.
Drive unparalleled customer experience with adobe commerce and crm/ marketing integration.
Take ownership of processes, including support, maintenance, documentation, enablement, and enhancementProcesses include things such as data strategy, enrichment, standardization, scoring, nurturing, routing, segmentation, etc.
Deliver roadmaps from concept through enablement to ensure high adoption and high successThis includes handling project timelines, communication, expectations, etc.
Collaborate with business stakeholders to understand digital marketing objectives to ensure alignment with project outcomes and effectively meet strategic and tactical needs.
Collaborate with marketing, bi, and data science teams to build a cohesive and unified view of marketing data.
Partner with program managers to establish timelines and ensure delivery of projects and requests.
Identify time-consuming internal processes and assist in building reliable and scalable solutions to automate them.
Manage fast-changing priorities in a dynamic environment to deliver the most impactful solutions to business stakeholders.
Conduct agile development format and design, as well as implement content management technology solutions for digital assets.
Responsible for phases of the system development and implementation process including analysis, design, development, testing, and ongoing application support.
Direct the activities of several systems analysis/programming sections organized into project teams and establish and analyze staffing requirements to meet project deliverables.
Maintain relationships with vendors and professional organizations and manage the selection, evaluation, contracting, and integration of externally available applications.
Direct and implement strategic direction and policies consistent with the strategic objectives and plans of the business units and the technology strategy.
Select and build strong functional teams through formal training, diverse assignments, coaching, mentoring, and other development techniques.
Take direction, coaching, and adapt to a changing environment with agilityTeam-first mentality.
Seek enhancement and efficiency at every turnHave an eye for scale and automation.
Bring new ideas to the table and seek constant improvement and growth.
Drive the governance of the system integrity and performance of various platforms.
Other duties:
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this jobDuties, responsibilities, and activities may change at any time with or without notice.
Qualifications
Bachelor’s degree in business, management information systems, computer science, or related field
10+ years relevant technical experience
5+ years of management experience
Experience with business analysis and business process improvement, preferably in a high-growth enterprise saas environment
Manage cross-functional team (e.g., data & analytics, ecommerce, crm) to design and implement ideal customer experiences aligned to journey phases & strategic messaging strategy.
Experience in process and system development in the following areas: google analytics, adwords, marketo, and salesforce.
Experience in various methodologies for planning and executing application development, enhancement, or support.
Proven history of working with developers and cross-functional business stakeholders
Deep experience with message-driven architecture and integration patterns, including data migration & integration tools & methodologies.
Well-versed in modern digital marketing practices and ability to assess and evaluate marketing technology capabilities
Clear, concise technical writing skills and excellent interpersonal and communication skills
Experience with supporting multiple implementation work-streams simultaneously
Strong collaboration skills while working with sme`s, senior leaders, pmo, and business users/ stakeholders to drive business analysis/user requirements.
Strong experience in negotiating scope and priorities and balancing for successful outcomes
A self-motivated, creative person with analytical, problem-solving, organizational, and interpersonal skills and the ability to adapt quickly to shifting priorities
Basic understanding of database and integration approaches.
Agile project management experience/certification is preferred
Working knowledge of audience and segment management within complex data environments and customer data platforms and how data is connected across systems
You can define requirements for marketing measurement frameworks that are built on top of multiple analytics tools and technologies
Experience leading through influence, leveraging strong relationships with leaders, stakeholders, clients, and partners, both face-to-face and virtually
Outstanding communication skills able to translate strategies, policies, and standards into a scalable, understandable format and articulate the value of work to the business
Ability to manage multiple projects in a fast-paced, global environment with great attention to detail
You have strong problem-solving skills and the ability to observe and translate operational challenges into strategic, actionable objectives
Proven team player, highly adaptable to new opportunities, and able to learn complex topics quickly
Other requirements
This position requires 30-40% domestic and/or international travel for business purposes (*company travel policies, rules, and restrictions will apply)The frequency of travel will depend on business requirements.
This position requires the ability to drive for business purposesPossession of a valid state driver’s license and a valid passport is required.
Late-night meetings and flexible work schedules are a must due to global meetings
Due to the covid-19 pandemic, must be able to work remotely and productively in a remote office environment.
Job type: full-time
Benefits:
401(k)
401(k) matching
Dental insurance
Employee assistance program
Flexible spending account
Health insurance
Life insurance
Paid time off
Parental leave
Professional development assistance
Referral program
Retirement plan
Tuition reimbursement
Vision insurance
Schedule:
Monday to friday
Supplemental pay:
Bonus pay
Education:
Bachelor`s (preferred)
Experience:
Marketing technology: 10 years (preferred)
Management: 5 years (preferred)
Data analytics: 5 years (preferred)
E-commerce: 5 years (preferred)
Crm: 5 years (preferred)
Language:
English (preferred)
Work location:
Fully remote
Work location: remote
