Job details
Job type full-time
Full job description
On24 is on a mission to transform the way marketers’ market, powering the live, always-on and personalized experiences that businesses need to create engagement, deliver data, find demand and drive revenueThrough the on24 platform, marketers can build data-rich, interactive webinars and content experiences, understand audience behavior and turn that intelligence into actionInformed by more than a billion engagement minutes - including 12 million polls, 1.3 million surveys, 1.5 million conversations, and conversion of over 17 million resources - marketers drive more revenue from on24 experiences than any other digital channelHeadquartered in san francisco, on24 has a wide global footprint with eight offices in key regions, including london, munich, singapore, stockholm and sydneyFor more information, visit https://www.on24.com.
The senior partner marketing manager will be responsible for developing, managing and executing programs to drive leads, campaigns and promotions to enhance ecosystem partnerships, drive demand through the channel and meet pipeline targets.
Strategy & programs
Working closely with our vp of marketing and partner alliance leadership, develop and manage the execution of our partner marketing strategy across all segments, for new business and expansion opportunities.
Manage programs for co-marketing, co-selling, strategic integrations and key agency partners, with emphasis on digital events.
Oversee, manage and optimize programs to acquire net-new names to generate partner-referred leads to sales meetings and opportunities.
Coordinate with dg to engage database in partner programs.
Measure and evaluate program results using a data-driven approach and reporting, and continuously work to improve contact acquisition.
Partner closely with business development team to enable sales and ensure our programs are meeting and exceeding goals.
Partner content development
Build joint messaging and value props with key integration and ecosystem partners.
Communicate to co-marketing and agency partners regarding programs, events, and product specific information.
Tailor marketing collateral for partners related to new product/partner launches.
Reporting & analytics
Understand partner-driven results and how to optimize and accelerate pipeline.
Work in partnership with sales and marketing operations for consistent reporting and insights across programs.
Support marketing leadership with forecasting of program results to ensure sufficient coverage to achieve bookings targets.
Qualifications:
Ba/bs
Minimum of 5 years of marketing experience
Strong leadership skills, proven ability to build, motivate, and lead team to exceed expectations
On24 is proud to be an equal employment opportunities (eeo) workplace to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or geneticsIn addition to federal law requirements, on24 complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilitiesThis policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Pursuant to the san francisco fair chance ordinance, on24 will consider for employment qualified applicants with arrest and conviction records.
