Job details
Job type full-time
Full job description
In support of the pac-12 conference’s 12 universities and nearly 7,000 student-athletes, the director of digital & social media is responsible for overseeing all aspects of digital content, production, planning, distribution, and execution across the pac-12’s and pac-12 networks’ social media platforms, website, and appThis position will play a key role in quarterbacking day-to-day digital & social media functions, executing and growing the league’s and network’s sponsorship revenue from digital & social media, and ultimately growing the league’s brand and following across digital & social media platforms.
The pac-12 office is based in san francisco but this position is open to fully remote employees in the states of california, washington, oregon, arizona, colorado, and utah.
Responsibilities:
Manage and direct team creating and executing content for pac-12 and pac-12 networks owned and operated social and digital platforms (facebook, twitter, instagram, youtube, tiktok, pac-12.com, the pac-12 now app, etc.) and syndication partners.
Oversee content production and execution across pac-12 social and digital platforms with a focus on 1) promoting pac-12 universities and student-athletes, 2) support planning and execution of sponsorship obligations across social and digital, and 3) growing the league and network’s brand and following across platforms.
Develop and implement standards for social and digital presence across platforms (digital video production, social media execution, and website editorial).
Support overall digital strategy execution, working closely with srDirector on big-picture narratives and global initiatives.
Oversee product testing and third-party vendor relationships for social and digital operations.
Work cross-functionally across pac-12 networks digital products and engineering teams as well as studio and live-event production, programming, and on-air talent.
Support pac-12 athletics department social and digital staffs, fostering relationships and communicating regular updates with key stakeholders as it relates to digital operations.
Foster relationships with platform partners (i.e., facebook, twitter, google, etc.) to ensure best practices among the pac-12 and pac-12 universities.
Assist with graphic and video content production needs on a regular basis as needed.
Contribute to the training of production staff accordingly.
Work cross-functionally to lead and support company initiatives including marketing, sales, and pac-12 initiatives (i.e., major tentpole events, season-long campaigns, etc.).
Other duties as assigned.
Skills & experience:
10+ plus years of overall digital and social media content development and execution in a sports and/or entertainment media company
Proven track record with development and execution of sponsorship campaigns across digital and social media platforms
Experience in digital marketing, social media, or related fields
Experience with editorial oversight, with strong journalistic knowledge and skills
Ample experience in video production for “mobile-first” formatsLive video streaming production experience is a plus
Proficient with adobe creative suite applications (i.e, adobe premiere pro, photoshop, illustrator, etc.)
Proven track record in short-form content development, innovation, and audience growth
Significant experience, connections, and credibility in the sports media community
Commitment to year-round sports schedule, including travel, working evenings, weekends, and non-traditional hours as needed
Preferred qualifications:
Strong knowledge of collegiate sports
Leader accustomed to driving results in collaborative, cross-functional environments
With little instruction or oversight
Expert on emerging trends within the content development and programming industry
Eloquent communicator (both written and oral) comfortable in front of anyone from a
Hard-nosed engineer to a high-level university executive
Experience with graphic design creation, motion graphics, and/or animation is a plus
Job type: full-time
Work location:
Fully remote
Work location: remote
