Job details
Job type full-time
Full job description
Title: market research analyst location: lexington, ky (remote) full-time, exempt
About patientpoint patientpoint® is the patient engagement platform for every point of careOur innovative, tech-enabled solutions create more effective doctor-patient interactions and deliver high value for patients, providers and healthcare sponsorsThrough our nearly 140k unique healthcare provider relationships, patientpoint’s solutions impact roughly 750 million patient visits each year, further advancing our mission of making every doctor-patient engagement better®Learn more at patientpoint.com.
Position summary: support the strategy & insights team and work in collaboration with client-facing sales team to provide in-depth data/statistical analysis to help otc/cpg and pharmaceutical clients evaluate the success of a brand’s promotional activity.
Responsibilities and duties:
Developing surveys that will provide insights to build compelling narratives for the sales team and actionable direction for internal departments
Writing research reports and making recommendations on how to best serve clients and increase sales revenue
Developing sales materials such as powerpoint presentations, case studies, etcFor use by a broad audience
Providing sales team with insight and data about otc/cpg and pharmaceutical products and companies
Querying and analyzing data using syndicated query tool, microsoft excel, spss, and ms access
Assisting in ongoing reporting of client deliverables
Assisting the vp of market research and research manager in a collaborative, team-oriented environment
Characteristics needed for success in this position:
Self-motivated with high energy, organized with the ability to multi-task and work on many competing projects while prioritizing and moving forward to completion
Critical thinker with the ability to identify, solve problems, and thrive in a fast-paced environment
Flexibility: the work and workload vary constantly and there is often a need to shift quickly
Strong interpersonal skills: ability to establish and maintain successful cross-functional relationships and collaborate closely with multiple teams (sales, management, vendors)
Ability to clearly and concisely communicate research ideas and results to those with limited analytics knowledge
Demonstrated ability to craft clear, grammatically correct, and professional business communication
Ownership/“can do” attitude
Detail-oriented: demonstrated strong attention to detail and drive for accuracy
Data-driven: must really love to data-mine and dig into numbers
Education, training and experience (required)
Bachelor’s degree in market research, marketing, statistics, economics, health care or related discipline
A strong interest in applying logic and strategy to data
Comfort with large data sets (1,000-500,000 records)
Experience using spss
Demonstrated skills in excel (advanced), powerpoint (proficient), and word (proficient)
Demonstrated strong analytical skills and working knowledge of statistics
Preferred:
2-3 years of experience in market research, marketing, statistics, and/or related fields
Knowledge of the health care industry preferred
Experience using qualtrics and sql; general knowledge of ms access
Reputation for creativity and experience with data visualization
Experience with different data sources/types (e.g., survey data, qualitative data, internet search/synthesis)
Innate curiosity/inquisitive mind with a strong desire to learn
Travel:
10-20% travel; must be willing to travel to cincinnati office for meetings
Employer is eoe/m/f/d/v
