Job details
Salary $45,000 - $65,000 a year job type full-time number of hires for this role 1
Full job description
Company overview:
Since 2001, planitroi has been focused on `closing the digital divide with affordable technology`Now, more than ever, planitroi is considered “essential” and our impact on students’ and families’ lives is our driving mission.
Previously owned computing devices and mobile technology simply cannot be createdBy partnering with organizations, industry leaders, educational institutions, and governments to uncover and recover the highest possible value for their retired and returned technology assets, we gain access to previously owned products.
Our supply team’s efforts to bring in previously owned computing devices provides us the opportunity to offer refurbished and re-certified devices through major online retailersIt is our goal to always create an affordable option for computing devices so we can continue to make an impact on the students, families, and businesses who depend on affordable technology.
We’re a certified `great place to work in the usa` and pride ourselves on being a “people first” companyThat means… in all situations, do what’s best for othersThere is no better way to build a brand than to authentically do what’s right for others – every day!
The heartbeat of what we do is driven by processes and systems that keep us accountable and working as a team, we call it “the planitroi way”.
Position overview for email marketing specialist:
Are you and email marketing wizard that loves aligning audiences, messaging, and executing email campaigns that drive results? this is the spot for you if you are a digital marketer that focuses on building robust email lists, creating content for emails, and nurturing leads through written communications to promote planitroi’s business model and servicesWe are seeking an email marketing specialist to develop strategies and tactics to deliver appointments to our business development teamYou will create persuasive messages determine target audience, devise and launches email campaign to create buzz or generate leads for the businessThe email marketing specialist needs to generate at least 5 demos each week for our business development managers through email automation, broadcasts and cold outreach within 90 days of starting.
Primary responsibilities:
Building and creating robust email lists, creating content emails, and nurturing leads through written communications.
Craft emails to match the tone of the ideal prospect profile.
Work with email automation software, sending out email blasts, newsletters, and more, all with the goal of driving marketing qualified leads to the business development managers.
Monitor deliverability and minimize unsubscribe/bounce/complaint rates and ensure spam regulation compliance (e.gCan-spam)
Continually optimize email strategies to increase performance including a/b testing on subject lines, message content, images, offers, landing pages, mailing frequency, segments and more.
Evaluate results and provide recommendations.
Generate at least 5 demos each week for our business development managers through email automation, broadcasts and cold outreach
Most important experience and qualities we need in an email marketing specialist:
2/5 years of relevant work experience and proven ability to thrive in an autonomous, fast-paced startup environment
Advanced proficiency with funnel flare, pipedrive, outfunnel, and constant contact or similar
Vast knowledge of various esps, deliverability metrics and email marketing best practices
Strong analytical skills with the ability to understand and interest kpis
Excellent communication skills both written and oral
Stellar copywriting ability
Familiarity with technical aspects of esps - including apis, sdk, customer smtps, etc.
Html proficiency
Proficiency in ms excel/google sheets and ability to analyze trends and results
Ability to manage multiple projects simultaneously
Highly organized and able to provide excellent and timely service on multiple campaigns each day
Planitroi core values
Driven & confident
Think win/win always
Own it/solve it
Personal growth leads to professional growth
Innovate & change the world
Proud to be part of the planitroi family
Visit our websites for more information: www.planitroi.com, www.techtradeup.com, www.digitaldreamsproject.com & www.dealplanit.com
Job type: full-time
Pay: $45,000.00 - $65,000.00 per year
Benefits:
401(k)
401(k) matching
Dental insurance
Employee discount
Health insurance
Life insurance
Paid time off
Vision insurance
Schedule:
Monday to friday
Supplemental pay:
Bonus pay
Commission pay
Work location:
Fully remote
Work remotely:
Temporarily due to covid-19
Work location: remote
