Job details
Job type full-time
Full job description
Remote /
Marketing – marketing /
Full time exempt
Recurly is a leading subscription management platform at the forefront of the booming `subscription economy`We power subscriptions for clients like slingtv, cbs interactive, barkbox, and many more! we are looking for a marketing data analyst to help us get more insights into our marketing pipeline and take our reporting to the next level.
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What you`ll be doing*
As a marketing data analyst, you`ll be working with marketing ops and the demand generation team to gain insights into our prospect and customer base, helping to optimize and identify ways to improve customer acquisition and retentionYou’ve got marketing processes down pat, understand how our sales partners do business, and know what goes into running marketing programs, campaign structure, datasets, and get a kick out of analyzing marketing dataUltimately, you will help us ensure we spend our budget efficiently, we are targeting our audience through successful cross-channel campaigns, and hold us accountable by reporting on what we get back for the effort put in.
Responsibilities
Analyze sales funnels and customer intent data
Measure roi of online and offline advertising campaigns
Report on marketing kpis like leads, account engagement, conversion rates, website traffic, social media engagement, more
Track email campaign metrics (delivery, open, click-through rates)
Monitor budget distribution and performance of paid ad campaigns
Conduct competitive research and analyze benchmarking data
Recommend website and campaign optimizations
Research and implement marketing tools to support our promotional projects (automation software, social media scheduling etc)
Work closely with sales and marketing teams to identify opportunities for better targeting and positioning
Requirements
Previous work experience as a marketing analyst or similar role
Expertise in google analytics and/or tableau, looker or equivalent bi tool
General understanding of marketing campaign structure and taxonomy
Familiarity w/ automation platforms such as marketo (or equivalent), salesforce
Good knowledge of ms excel
Good knowledge of sql
Familiarity w/ customer data platforms such as segment a plus
States recurly can hire from:
Arizona, california, colorado, georgia, idaho, illinois, louisiana, maryland, minnesota, massachusetts, montana, new jersey, new mexico, new york, north carolina ohio, oregon, pennsylvania, texas, south carolina, utah, washington
Benefits
As a full-time employee, recurly offers competitive benefits programs, perks and options designed to fit your needs and the needs of your familyWe offer medical, dental and vision benefits and a menu from which to choose options that work best for you and eligible dependentsWe also offer life insurance, short and long-term disability, hospital indemnity, critical illness coverage, employee accident protection, health savings account (hsa) & flexible spending account (fsa) options, employee assistance program, legal and pet insurance.
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Other perks may include: *
Optional remote work
401(k) retirement plan
Company equity
Flex time off
Company events
Training/development
Tuition reimbursement
Casual dress
Dog friendly office
Commuter benefits
Volunteer opportunities
Monthly internet stipend
#li-remote
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About recurly: *
Recurly, incProvides a versatile subscription management platform to manage the entire subscription lifecycle for market-leading brands worldwideSubscription businesses such as sling tv, barkbox, fabfitfun, cinemark and fubo.tv depend on recurly to harness the power of the subscription model and drive recurring revenue growthSince its launch in 2009, recurly has deployed subscription billing for thousands of companies across 42 countriesOur platform empowers billions of credit card transactions and has enabled customers to recover $450 million + in revenue.
Recurly is backed by accel-kkr, a leading technology-focused private equity firm with over $9 billion in capital commitmentsThe partnership offers recurly access to significant capital and resources to make continued investments in technology and platform innovation and expand our go-to-market initiatives.
Offices located in san francisco, california; boulder, colorado; new orleans, louisiana and remote!
Recurly is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to gender, age, race, religion, or any other classification which is protected by applicable lawRecurly is committed to providing reasonable accommodations for candidates with disabilities in our recruiting processIf you need any assistance or accommodations due to a disability, please let us know at talent@recurly.com
Job type: full-time
Work location: multiple locations