Job details
Job type full-time
Full job description
Job summary:
Sectigo is looking to hire a head of content who will be responsible for enterprise marketing content creation and storytellingThis person will work closely with the senior director of global marketing and the marketing campaign managers to deliver compelling content and creative multi-channel campaigns to drive global revenue for sectigo.
Job responsibilities:
Work with senior director of global marketing to define scope for multi-channel, global quarterly programs.
Share quarterly marketing stories with campaign managers to be used for both direct and indirect marketing campaigns.
Write content for all marketing channels inclWeb, email, social, events, webinars, paid media, paid search, etc.
Write content for all stages of the enterprise sales cycle inclAcquisition, nurture, upsell, cross-sell, and customer retention campaigns.
Track competitive stories and come up with compelling content that always highlights our competitive advantage.
Work closely with product marketing to turn product content and strategy into marketable, digestible campaigns.
Work with comms team to align on tone of voice and messagesRelay pr stories to be used in marketing campaigns.
Track global and local industry news and leverage as required.
Responsible for content localization into french, german, italian and spanish.
Design workflow and processes for global marketing team to drive content efficiencies and consistency.
Qualifications:
Education:
Bachelor’s degree in marketing
Experience:
A minimum of 7-10 years’ experience in it industry
Must be able to write compelling technical and marketing content
Skills and abilities:
Excellent presentation skills
Ability to manage multiple priorities and meet hard deadlines
Excellent attention to detail
A modern marketeer who challenges the status quo
A passion for copywriting and storytelling
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