Job details
Job type full-time
Full job description
Title: growth marketing manager
Location: remote in these states: az, ca, co, fl, ga, ky, id, il, in, ma, mi, mn, mo, nc, nj, ny, oh, pa, ri, sc, sd, tn, tx, va, wa, wi
If you’re looking to be at the forefront of disrupting the ecommerce industry, wanting to make your mark and be continuously challenged to grow, your time has come.
Shipbob is recognized as #1 on crain`s 2020 “fast 50” list of the fastest-growing companies in chicago & built in’s best mid-sized companies to work for in chicagoWith this growth, we are looking for top talent to help us reach the next level.
Role description:
We are hiring a growth marketing manager to acquire and retain customersThis role will help lead our digital growth strategy across our website and product, with a particular focus on conversion rate optimization throughout the funnel.
You will collaborate with an array of cross-functional team members and external vendors to increase marketing’s contribution to revenue, improving the digital experience, and share lessons learned across the companyThis position requires a candidate with a blend of strategy, technical, creative, analytic, and project management expertise.
You must be hungry, inquisitive, proactive, and drivenWe’re especially interested in data-driven candidates who have a growth mindset and will own lead and revenue results, while assisting others.
About us:
Shipbob is a tech enabled 3pl that partners with over 5,200+ e-commerce businesses to help them be more successful onlineWe offer a full suite of fulfillment solutions for our merchants, including the ability to improve their transit times, shipping costs and deliver best in class experience to their customersWith an almost 100% accuracy rate in fulfilling orders and orders shipped on time, our merchants can count on us to deliver excellent service.
Shipbob’s growing fulfillment network is powered by our proprietary technology and acts as a back office for logistics, providing merchants with full visibility into orders, inventory levels in real time, and access to advanced analytics, over 27 integrations and data reporting.
As one of the fastest growing tech companies in chicago with over $330m+ raised from blue-chip investors like menlo ventures, bain capital ventures, hyde park venture partners and softbank vision fund 2, our goal is to continue to be the #1 best fulfillment technology in the industryTo help us meet this standard, we are scaling our entire team and looking for people who share our core values and have an entrepreneurial mindset.
About you:
At shipbob, we’re looking to bring on board people who embody our core values:
Be mission-drivenWe want team members that are passionate about helping entrepreneurs improve their business, and bring that passion every day.
Be humbleWe have ambitious goals, and our team members understand that success or failure depends on us working together and leaving egos at the door.
Be resilientLogistics is a complicated businessSo is softwareWe value team members that never give up and keep iterating until a problem is solved.
Be a creative problem solverAs a startup, we value smart, innovative solutions to complex problemsWe fall in love with the problem, not our “favorite” solution.
What you’ll do:
Grow marketing’s contribution to both non-sales (self-serve) and sales pipeline by creating, executing, and leading the digital strategy from first visit to acquisition with clear goals, objectives, strategies and tactics.
Align with our demand generation and content teams on content, seo, events, partnerships, syndication, and website opportunities to further improve lead generation, and ensure that inbound traffic has a best-in-class online experience.
Be a strong sales partner without exceptionEnsure sales and marketing alignment of priorities, adjusting as required by changing market conditions, customer insights, and/or emerging opportunities and new technology.
Work closely with the product team on the customer journey and experience within the application / dashboard.
Implement testing methodologies to enhance the lead creation process and channel adoption, including top-of-funnel testing, sharing data across channels, and website personalization.
Maintain a data-first approach to continually measure and optimize performance, conversion, and roi.
Measure and optimize performance of all channels through attribution modeling.
Suggest optimizations to exceed kpi benchmarks, including conversion goals and payback period.
Establish and manage a rigorous a/b testing calendar to optimize effectiveness of media spend.
Meet and exceed company kpis, and configure reports and dashboards to proactively monitor campaign success and business results.
Build dashboards and communicate media performance with full funnel analysis to broader team and organization in weekly stand ups and monthly recap formats with select leadership.
Cultivate an environment of teamwork, openness, creativity, and continuous improvement.
Build a culture of accountability and crossing the finish line from leading by example.
What you’ll bring to the table:
Proven track record of driving revenue growth and working hand-in-hand with operations, analytics, product, sales and shipbob leadership.
Established understanding and experience in the ecommerce space.
5+ years of highly successful online marketing experience in software, including b2b saas.
Technically experienced:
A/b testing & personalization (egOptimizely, vwo, google optimize).
Analytics (egGoogle analytics, segment, bizible).
Data apis (egClearbit, datanyze).
User testing (egUsertesting.com, hotjar, surveys).
Cms (egWordpress, unbounce).
Crm (egSalesforce).
Marketing automation (egMarketo, autopilot).
Advanced excel and data analysis skills; sql a plus.
Hands-on experience with adwords, facebook ads, google tag manager html, css, js knowledge preferred.
Undergraduate degree in marketing, business, math, accounting, finance, or similar field.
Experience with a multi-touch attribution a significant plus (egBizible, segment).
We recognize that people come with a wealth of experience and talent beyond just the technical requirements of a jobIf your experience is close to what you see listed here, please still consider applyingDiversity of experience and skills combined with passion is a key to innovation and excellence; therefore, we encourage people from all backgrounds to apply to our positions.
Perks & benefits:
Medical, dental, vision & basic life insurance
401k match
Variety of voluntary benefits, such as, short term disability
Competitive salary, performance bonus & stock options
Paid maternity/parental leave program
Flexible time off program
Referral bonus program
Fun culture >>> check us out on instagram
Classification: salaried/ exempt
Reports to: head of growth
Shipbob provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this jobDuties, responsibilities and activities may change at any time with or without notice.
Internal use only, requisition #: pops-885
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