Job details
Job type full-time
Full job description
Who we are | our culture
Siemens smart infrastructure connects energy systems and buildings to adapt and evolve the way we live and work through high-profile construction and infrastructure projects such as airports, pharmaceutical plants, data centers, stadiums, universities, military bases, and hospitals.
We live and foster an ownership culture, in which every employee takes personal responsibility for our company`s successWe trust and empower our leaders to act as owners, direct their teams, and innovate to succeedWe communicate openly and honestly to learn from our failures and celebrate our successesWe recognize individual and team achievements frequentlyWe invest in our team members, offering a wide variety of internal and external development opportunities.
Siemens is looking for a seasoned and experienced manager marketing communications to lead a team focused on bringing our smart buildings story to lifeThe position is not just about knowing how marketing and communications work - yes, that`s important – but it`s also about lifting up our great story; highlighting our amazing portfolio of technologies; and collaborating with a team of creative, inspiring and motivated communicators.
If that sounds like you… read further!
Responsibilities:
Lead a team of professional communicators (3-5) who support our suite of building solutions, products and services
Play a key role as a leader on the bigger smart infrastructure communications team
Act as the key liaison and partner to business unit leadership and business unit marketing
Develop innovative and engaging 360-degree demand generation campaigns that result in awareness, understanding and leads, using tactics including but not limited to:
White papers
Lead forms
Digital collateral
Engaging aem websites
Social media campaigns (organic and paid)
Traditional and social advertising campaigns
Paid search
Sales tools
Budget management and overall brand governance
Partner with marketing managers to develop tradeshow strategy and execution (in conjunction with fairs and events team where possible)
Measure activities
What you will need:
1Bachelor’s degree in marketing, communications or comparable.
27 plus years developing and executing an overarching marketing communications strategy that aligns with and supports business and marketing growth strategies managing high performing teams.
3Monitor and report to management on campaign progress, lead generation and resulting closed business.
4Orchestrate and monitor demand generation programs and connects the dots across a complex and matrixed organizations.
5Manage multiple projects and priorities simultaneously.
6Effective inter-personal communicator and presenter.
7Strategic thinker with a focus on measurement and outcomes.
Platform knowledge
Microsoft office 365
Sprinklr
Eloqua marketing automation
Cursory knowledge of salesforce.com
Highspot
On24, gotowebinar
Aem
Adobe analytics
Conductor
Note: candidates do not need to be familiar with the specific platforms but must have a general knowledge of how “like” communication platforms support our day-to-day operations.
Applicants must be legally authorized for employment in the united states without need for current or future employer-sponsored work authorization.
Organization: smart infrastructure
Company: siemens industry, inc.
Experience level: experienced professional
Job type: full-time
Equal employment opportunity statement
Siemens is an equal opportunity and affirmative action employer encouraging diversity in the workplaceAll qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.
Eeo is the law
Applicants and employees are protected under federal law from discriminationTo learn more, click here.
Pay transparency non-discrimination provision
Siemens follows executive order 11246, including the pay transparency nondiscrimination provisionTo learn more, click here.
California privacy notice
California residents have the right to receive additional notices about their personal informationTo learn more, click here.
