Job details
Job type full-time
Full job description
Bally sports is looking for a collaborative, curious/inquisitive individual seeking an opportunity to impact many areas of our businessThe srResearch analyst, digital & cross platform research, will work with all aspects of national and local audience behavior across our website, streaming app, and linear tvWe have a growing digital and marketing technology infrastructure and are looking for someone with a love of tv, technology, and data.
For the 16+ bally sports regional networks, the srResearch analyst is responsible for providing qualitative and quantitative research to many departments: ad sales, marketing, programming, product & development, finance, social, distribution, pr, and our parent company, sinclair corporateAs part of our research team, you will assist with ad sales to uncover insights about our viewers, streamers, and fans; collaborate with the product team in understanding how changes impact the customer experience; and partner with marketing and finance teams to reach new fans in the most efficient and effective ways possible.
The srResearch analyst will be responsible for:
Utilizing google analytics for bally sports website & streaming app reporting and analyses
Utilizing syndicated and custom research to effectively position the value proposition of our regional sports networks for advertisers
Analyzing newly implemented app product features and their impact on customers including our direct-to-consumer offerings
Collaborating with our product, dev, data, and martech teams as we build & implement a best-in-class analytics infrastructure
Translating behavioral data into digestible & actionable narratives
Providing insights on overall sports media trends and their impact on our sports networks
Building strong relationships with internal/external teams to become a trusted and valued source of information
Creating both top-line and in-depth presentations covering our 3 major professional sports leagues and 45 teams
Creating and maintaining key weekly, monthly and special reports & dashboards
Assisting content creators with utm tracking & organization
Reporting & analyzing linear tv viewership metrics
The candidate will have strong time management, organizational and project management skillsAbility to balance a strong attention to detail while also maintaining a focus on the high level, strategic relevance of the recommendations being madeMeticulously organized, comfortable aggregating and manipulating large data sets efficiently and accuratelyEffective oral and written communication skills, excellent interpersonal skillsCan explain statistical or technical concepts in a clear, easy to understand wayMust be able to work with internal partners across functional areas, including both our local/regional networks and our corporate leadershipThis position reports to the director of research.
Required skills:
Required proficiency in google analytics 360: intermediate level or above with minimum 2-3 years of experience
1-2 years of hands-on experience with google tag manager and managing utm tracking
Advanced proficiency in ms office (especially excel & powerpoint) and the ability to learn new data sets easily
1-2 years of experience with data visualization apps such as data studio or tableau
Strong math and statistics skills
Bachelor`s degree or related experience required
Must have the legal right to work in the united states
The team is based in los angeles, but there is potential for this position to be based remotely
Preferred (not required) skills:
Sql or other relational database knowledge
Prior experience with some of the following: sprout social, liveramp, appsflyer, branch, firebase, mixpanel, facebook/twitter/instagram advertising, dv360, the trade desk, adwords, or other similar programmatic, data & mar tech providers
Passion for sports
Sinclair broadcast group, incIs proud to be an equal opportunity employer and drug free workplace! about us make your mark in media with sinclair broadcast group, a diversified media company dedicated to connecting people with content everywhere! we have consistently led the broadcast industry since our inception, and now sinclair owns the largest regional sports network business and one of the largest television broadcast portfolios in the countryIn addition, we have affiliations with all of the major broadcast networks, own tennis channel, and several multicast networks including tbd and cometOur content is distributed over-the-air, on multi-video providers, and through our industry-leading digital media platformsWe also recently launched a free tv streaming service called stirrOur success is the direct result of our extraordinary employees and management team who believe in our vision and are dedicated to ensuring a great future for our employeesWe are advancing the world of media and want you to join our winning team! about the team the life-blood of our organization is our peopleWe have a compelling story, a goal-oriented culture, and we take really good care of peopleHow good? here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeedReady to be part of a winning team? let`s talk.
