We are looking for a seasoned leader to help build and grow our paid digital programs, reporting to our head of enterpriseAs head of paid digital, you have the track record and vision to help attract, convert, and retain self-service and enterprise usersYour north star is enabling new and existing teams to comprehend slack use cases, deepen their usage, accelerate conversions, and drive adoption of slack connect.
Our mission is to make people`s working lives simpler, more pleasant, and more productivePaid marketing is a critical strategic lever enabling us to connect with prospects and customers and help them understand and realize value from slackThis leader is responsible for optimizing digital channels, identifying new opportunities, and partnering with product, sales, and marketing teams on future growth opportunities.
You are a master project manager known for your immaculate attention to detailYou are the go-to person within your function to get things done and move fastYou are a lifelong learner who understands the importance of communication and meaningful relationshipsYou have a proven history of analyzing data to identify areas of opportunity, executing in a highly cross functional environment, and an ownership mentality toward outputs.
Slack has a positive, diverse, and supportive culture—we look for people who are curious, inventive, and work to be a little better every single dayIn our work together we aim to be smart, humble, hardworking and, above all, collaborativeIf this sounds like a good fit for you, why not say hello?
What you will be doing
Define the strategy, vision, and roadmap for our paid digital channels to drive slack’s global enterprise growth strategies
Own and optimize slack`s digital programs including sem, display, paid social, content syndication, et al.
Lead and grow a team of talented and diverse marketers
Design, implement, test, and scale paid strategies across channels including experimentation frameworks that optimize creative, audience and channel effectiveness
Analyze business performance, drive measurable outcomes and clear recommendations to executive leadership
Partner across the marketing team to build experimentation plans to achieve self service and enterprise goals
Collaborate closely with product marketing, brand, copy, and design teams to transform ideas into compelling and personalized messages and product experiences
Organize, prioritize, and forecast experiment output
Generate hypotheses, create customer segments, design and execute a/b tests, and apply knowledge of basic statistics (e.gSample size, significance) to separate signal from noise
What you should have
10+ years in growth, performance marketing, or related role – including a minimum of 4 years of managing teams
Experience within a software company is a requirement
Proven track record in planning, designing and executing growth initiatives
Adept with gathering, analyzing, and reporting on large data sets and experience with bi tools
Experience growing and managing high performance teams, ideally with a global mindset
A great storyteller with strong instincts toward user empathy, a quick grasp on identifying problem points, and a constant desire to build toward cohesive, unified solutions
Excellent written, oral, and social interpersonal skills across multiple audiences and method
Passion for growth marketing, optimizing funnels, and slack!
Slack is registered as an employer in many, but not all, statesIf you are not located in or able to work from a state where slack is registered, you will not be eligible for employment.visa sponsorship may not be available in certain remote locations.
Visa sponsorship is not available for candidates living outside the country of this position.
Slack is an equal opportunity employer and participant in the u.sFederal e-verify programWomen, minorities, individuals with disabilities and protected veterans are encouraged to applySlack will consider qualified applicants with criminal histories in a manner consistent with the san francisco fair chance ordinance.
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Salesforce.com and salesforce.org are equal employment opportunity and affirmative action employersQualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability statusSalesforce.com and salesforce.org will not pay any third-party agency or company that does not have a signed agreement with salesforce.com or salesforce.org.
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