Sales ad sales
We are looking for a measurement rockstar to join the band! this research analyst will be an integral part of the audience research & measurement team - driving our value proposition with advertisers and agencies by demonstrating the power of spotify as a media partner.
Location
New york or remote americas
Job type
Permanent
What you`ll do
Execute ad effectiveness research studies for our consumer packaged goods and health advertiser and agency partners
Work extensively across all areas of attitudinal survey research - survey design, project management, data integrity and fieldwork supervision, troubleshooting, data analysis, storytelling and presentation
Daily responsibilities may also include offline and online conversion measurement, and viewability and audience verification measurement solutions
Help maintain global databases of advertising effectiveness and build benchmarks across key metrics (ad formats, ad platforms, client verticals, user demographics, etc.)
Educate internal and external stakeholders on performance trends and best practices to inform business decisions across our business
Partner with our b2b marketing team to create case studies from top-performing campaigns
Execute against industry and client measurement strategies
We’re an ever-evolving and highly-valued team - responsibilities may shift over time, and there is a huge opportunity to drive impact within spotify!
Who you are
You have 3-5+ years of experience in digital advertising research, ideally within the consumer packaged goods or health industries – at a research vendor, media owner, advertiser or agency partner
You have a strong background in quantitative advertising research, with skills designing and analyzing quantitative research studies - relevant measurement areas include:reach: viewability, on-target percentage, etcResonance: brand awareness, consideration, intent, etc.reaction: attribution, sales lift, online-to-online, foot traffic, econometric modeling, etc.
You have demonstrated expertise in data analysis and storytelling, going beyond the “what” to tell the “why” within research results
You are hands-on and inherently curious, and go above and beyond if you find data taking you in interesting and/or unexpected places
You have the foundational knowledge of the digital marketing ecosystem, measurement capability landscape, and how it all works from a technical perspective
You are a positive and collaborative team player who values building strong relationships with colleagues and stakeholders
Global research experience and foreign language skills are a plus
Skills in big data tools like r, python, sql or spss are a plus
Where you`ll be
We are a distributed workforce enabling our band members to find a work mode that is best for them!
Where in the world? for this role, it can be within the americas region in which we have a work location
Prefer an office to work from home instead? not a problem! we have plenty of options for your working preferences.
Find more information about our work from anywhere options here.
Our global benefits
Extensive learning opportunities, through our dedicated team, greenhouseFlexible share incentives letting you choose how you share in our successGlobal parental leave, six months off - fully paid - for all new parentsAll the feels, our employee assistance program and self-care hubFlexible public holidays, swap days off according to your values and beliefsSpotify on tour, join your colleagues on trips to industry festivals and events.
Learn about life at spotify
Spotify is an equal opportunity employerYou are welcome at spotify for who you are, no matter where you come from, what you look like, or what’s playing in your headphonesOur platform is for everyone, and so is our workplaceThe more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be forward-thinking! so bring us your personal experience, your perspectives, and your backgroundIt’s in our differences that we will find the power to keep revolutionizing the way the world listens.
Spotify transformed music listening forever when we launched in 2008Our mission is to unlock the potential of human creativity by giving a million creative artists the opportunity to live off their art and billions of fans the chance to enjoy and be passionate about these creatorsEverything we do is driven by our love for music and podcastingToday, we are the world’s most popular audio streaming subscription service with a community of more than 345 million users.
This position is not eligible to be performed in colorado.