Job details
Salary $32.50 - $36.00 an hour job type full-time number of hires for this role 1
Qualifications
Associate (preferred)
Marketing: 1 year (preferred)
Us work authorization (preferred)
Full job description
The digital marketing specialist is responsible for managing and executing a variety of digital strategies including demand generation campaigns, crm management and optimization, digital customer experience, search engine optimization, and digital advertisements.
Responsibilities
Partner and collaborate with marketing and industry team members to inform consistent messaging across demand generation campaigns.
Develop, test, and manage multi-channel, demand-generation campaigns and workflows.
Analyze effectiveness of all demand-generating channels.
Use data and customer insights to drive target audience personalization and improve the customer experience across all digital channels.
Create and develop integrated programs and campaigns aligned with product launches, existing solution upsell and cross-sell, as well as new customer acquisition.
Requirements
Minimum 3 years of previous of digital marketing experience
Bachelors degree in marketing or related field (preferred), or equivalent combination of training and/or experience
Experience with website management
Ability to identify appropriate digital marketing tactics to increase product and/or company visibility
Deep understanding of email automation behaviors and trends
Job type: full-time
Pay: $32.50 - $36.00 per hour
Benefits:
401(k)
Health insurance
Schedule:
Monday to friday
Supplemental pay:
Bonus pay
Education:
Associate (preferred)
Experience:
Marketing: 1 year (preferred)
Work location:
Multiple locations
Work remotely:
Yes
Work location: multiple locations
