Job details
Salary $45,000 - $50,000 a year job type full-time number of hires for this role 2
Full job description
Marketing coordinator
Job overview:
The tpc marketing department is hiring a marketing coordinator who will be responsible for tactical support and some strategic development across different marketing channels and business linesThis includes execution of online marketing (web, email, 3rd party, social media, account based marketing, and paid search) and offline (direct mail) marketingThis role will partner with both internal groups (marketing leaders, sales, internal business line leaders) and outside vendors (email, seo, 3rd party, and paid search) to support marketing campaigns that will drive revenue and leads.
Responsibilities (what you’ll do):
Develops and deploys email content that is unique to different tpc business lines and campaign strategies.
Builds email send and suppression data that is unique to different tpc business lines.
Ensures that email content and list content is accurate.
Works with sales and within marketing automation software to manage lead development through activities such as drip campaigns and webinars.
Develops account based marketing campaigns, tactics and content for key initiatives and collaborates between internal sales and marketing teams on optimizations.
Coordinates the development of creative content across tpc.
Works with digital marketing agencies to implement improvements to tpc marketing efforts.
Develops content for website or within marketing automation software that can be shared on tpc web platforms.
Troubleshoots marketing issues that come up across different platforms.
Tracks and creates reports on key performance metrics (i.e., for email, website, and other marketing platforms)
Develops and builds marketing reports, as needed.
Recommends website and campaign optimizations including, email, social, abm, and paid search.
Develops new marketing capabilities for tpc, as needed.
Supervisory responsibilities:
N/a
Competencies required (what you’ll need):
Consistently exhibit the attributes associated with tpc core values.
Excellent organizational skills and attention to detail.
Excellent time management skills with a proven ability to meet deadlines.
Ability to prioritize daily and weekly marketing tasks and work with internal partners for assistance with prioritization, when needed.
Excellent written and verbal communication skills.
Experience with google analytics, excel, html, css, email platforms, and adobe creative suite or proven ability to learn quickly.
Experience with email, web, and social media marketing platforms.
Ability and interest to increase marketing knowledge/platforms and develop new capabilities for tpc.
Hunger to learn new processes and offer new ideas.
Proficient with microsoft office suite or related software.
Physical requirements:
Prolonged periods of sitting at a desk and working on a computer.
Must be able to lift 15 pounds at times.
Performance expectations:
Support marketing team by developing and executing high quality marketing tactics across multiple channels in a timely manner from start to finish.
Build marketing content and oversee 3rd party marketing development.
Works internally and with marketing agencies to improve marketing performance metrics through linking, ads, or other tactics that will help drive revenue and leads for tpc.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this jobDuties, responsibilities, and activities may change at any time with or without notice.
Who we are:
Tpc leads the industry in training and workforce management solutions by offering a best-in-class learning management system (lms), 200 instructor-led training courses (virtual or in-person), thousands of digital training options, cloud-based workforce management solutions, consulting services, and continuing education programmingBy prioritizing our employees’ well-being and safety, we provide education, training, and advancement for more than 40,000 worldwide clientsTpc protects the future of all our stakeholders.
For more than 50 years, tpc employees have advanced their careers while improving others’ livelihoodsBy joining our team, you make a difference in your life and the 1000s of lives positively impacted through our expansive, cutting-edge technical, safety, and skills training and workforce management solutions.
Mission: we make individuals and organizations safe, knowledgeable, and more efficient by providing education, training, and workforce management solutions through practical business consulting and advanced technology platforms.
Tpc training continues to grow rapidly while adding operations in canada and throughout the us within the last yearWe are committed to our core values of collaboration, hunger, integrity, and attitude within a distributed workforce modelAll new hires will be onboarded and trained remotely.
Benefits:
Distributed workforce model
Generous pto policy + 11 paid holidays
Safe harbor 401(k) with day one eligibility
Bcbs insurance plan with day one eligibility
Hsa, medical fsa, dependent care fsa eligibility
Employer provided std, ltd, life insurance
Paid parental leave
Monthly all-hands meetings
Eeo statement: tpc provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Job type: full-time
Pay: $45,000.00 - $50,000.00 per year
Benefits:
401(k)
401(k) matching
Dental insurance
Employee assistance program
Flexible spending account
Health insurance
Health savings account
Life insurance
Paid time off
Parental leave
Retirement plan
Vision insurance
Schedule:
Monday to friday
Supplemental pay:
Bonus pay
Work location:
Fully remote
Work location: remote
