Job details
Job type full-time
Full job description
Radical share is a new digital marketing agency that specializes in finding the most exciting and buzzworthy ways to integrate brands into pop cultureWe work with brands such as rubie’s costumes/rubie’s dtc, buy seasons, neca, kidrobot, wiz kids, loot crate and moreOur partners have incredible fandoms and our mission is to design the best creative and experiences possible to generate growth.
The ideal candidate:
The director of integrated marketing is someone who thrives in an entrepreneurial environmentThey must be a leader, a decision maker, someone who can collaborate well, oversee a small team, work with other cross functional leaders, manage their own time and workloadThe ideal candidate will have publisher and/or brand experience and be a seasoned expert in developing 360 marketing campaignsHaving had corporate experience, they will now be looking for a culture where they can build and impact changeWe are a company that makes a concerted effort to operate without red tape and promote agilityWe want smart ideas to be heard and to be executed quickly, with confidence.
Job overview:
The director of integrated marketing will report to the president of radical sharing and work alongside other leaders of creative, growth marketing, social and influencer strategy and prThis job is fully remote, and will lead a small team based across the u.sIn the development and orchestration of exciting multi-platform marketing campaigns.
This leader must be highly collaborative, solution oriented, insights led, and pop culture obsessedThey will be tasked with creating breakthrough programs that build brands, attract and engage consumersBoth strategic and creative, they should be an outstanding presenter and communicator, a skilled manager of clients and cross functional partners as well as a seasoned project managerYou know how to think big but can also do the work and dive into the minutiaThe ideal candidate is also a skilled manager, who enjoys developing a team.
We hope that you are someone who thrives when allowed to break boundaries and push past the status quo.
Responsibilities:
Define brand white space and opportunities for powerful marketing
Develop cohesive, multi-channel marketing strategies for a wide variety of brands
Oversee both the pitch and execution of groundbreaking ideas
Partner successfully with cross channel partners on concept ideation and execution
Manage project budget, timelines, reporting and recaps
Lead regular meetings with clients and brand partners
Coach a small team of marketing strategists and foster their development as marketers
Remain up to date on pop culture and social media trends and news
Qualifications:
Bachelor’s degree in related field
Minimum 10 years marketing experience
Strong creative, strategic and analytical skills as well as deck writing and creation skills
Exceptional storytelling skills and project management skills required
Deep knowledge of how a variety of tactics work together to create a powerful marketing campaignMust have experience with content, social, influencers, digital creative and paid media.
Experience creating original marketing concepts for a tentpole event is a plus, as is building experiences that drive consumers to retail
Experience working directly with celebrity talent is a plus
Deep knowledge of key performance metrics for paid / earned / owned media
Ability to plan and carry out responsibilities with minimal direction
Advanced decision-making skills with proven ability to drive direction and alignment with large cross-functional teams required.
Nx3kk8v1mo
