Job details
Job type full-time
Full job description
Overview
This is a fantastic sales position reporting to the president of gsi, and will establish and implement the strategic marketing and sales plans for new development projectsThis position will manage all aspects of sales performance including planning, reporting, quota management, sales process, program optimization, sales training, sales compensation design and selection of sales [kb1] talent for gsiThis is a remote role, targeting the midwest and western u.s.
The vp of sales and marketing will take a lead role in understanding the marketplace and advising on pricing strategies, potential acquisitions [kb2] or development projectsThis opportunity also includes fostering close cooperative relationships with peer leaders, community associates, senior leaders, key stakeholders, and strategic partnersIn addition to the development of strategic and tactical plans, the vp will drive the development of analytic based metrics to support the various functions of the sales & marketing process to ensure attainment of financial or stabilization objectives.
Why join our team?
We offer a competitive pay and benefits package, including medical, dental and vision, as well as 403(b) and paid time off
We offer a culture of excellence that includes accountability and teamwork
We encourage professional growth for all team members
Essential duties:
Oversee and coordinate marketing and sales process for each gsi client.
Partner in strategic planning, programming and positioning to advance client projects.
Work in partnership with the communications and brand strategy team to align sales and marketing strategies, maximizing effectiveness through collaboration.
Develop, maintain and communicate with senior leadership thorough understanding of market intelligence, including but not limited to competition, market condition, and potential partnerships.
Work with each client to create specific marketing plans for their community.
Develop and drive creative direction of marketing strategy through collaboration.
Track and monitor campaigns and other targeted efforts, as well as providing input on tactics based on sales progress to achieve strong results.
Assign sales goals and adjust strategies, communication, and training regarding sales objectives to ensure sales and occupancy targets are met.
With input, oversee hiring and termination of sales staff at community, including sales training, creation of sales and incentive plans.
Proactively identify opportunities for sales process improvementWork closely with sales associates to evaluate the sales process and prioritize opportunities for improvement.
Coordinate training and development plans and deliver to sales associates.
Communicate and provide monthly reports highlighting sales activities and performance.
Work with it and other resources of client organizations to identify sales technology solutions and partners for the implementation and improvement of analytical processes and systems.
Manage sales analytics, sales reporting systems and the provision of appropriate levels of information to the appropriate stakeholdersDevelop reporting strategies based on stakeholders and the target audience to ensure information accuracy and delivery to drive strategy.
Guide targets and priorities set for the crm to aid in the alignment, understanding, and execution of sales goalsEnsure field staff compliance with utilization standards for crm.
Coordinate sales forecasting, planning, and budgeting processProactively monitor goal setting to maintain high levels of quality, accuracy, and process consistency in the sales operations efforts.
Coordinate advertising plans with outside vendors/agencies to manage costs and meet all deadlines.
Oversee the digital marketing team and management of all website updates and social platforms.
Manage the creation of all marketing materials for clientsImplement processes to streamline systems and processes for gsi marketing efforts.
Oversee creation and modification to community priority, reservation or residency agreements, including pricing, contract terms, and meeting legal requirements.
Lead product pricing (entrance fee, monthly fees, etc.) analytics and optimization given cash flow, finance and revenue targets, and market analytics.
Work with clients’ finance team to understand loan related covenants, plans and targets.
Promote the mission, vision and values of gsi in all areas of responsibility.
Ideally you will have:
Bachelor’s degree with an emphasis in marketing, communications, or public relations.
Master’s degree in business management, marketing or other relevant area preferred.
Minimum of 7-10 years’ experience in marketing and sales; experience with start-up senior living projects (rental and entrance fee) is preferred.
Demonstrated excellence in operations/management, entrepreneurial drive, project management, business development, sales analytics, talent selection and development, relationship management, strategic planning, revenue management.
Ability to review and analyze budget and other financial information.
Demonstrated proficiency analyzing and managing data.
Excellent business, networking, and relationship management skills.
Ability to provide strategic leadership and management.
Experience with entrance fee sales model and ccrcs.
