Job details
Job type full-time
Full job description
Us marketing manager, biocontrol
Job id: 2778 city: field, other/not applicable, united states department: marketing function: sales, marketing and alliance employee type: permanent full time seniority level: not applicable description:
About upl
Upl is a leader in global food systems and with the acquisition of arysta lifescience, is now one of the top 5 agricultural solutions companies worldwideWith revenue of us$5 billion, upl has presence in 130 countriesWith market access to 90 percent of world’s food basket and focused on high-growth regions, upl represents a compelling value proposition for growers, distributors, suppliers and innovation partners in a consolidating marketUpl offers an integrated portfolio of both patented and post-patent agricultural solutions for various arable and specialty crops, including biological, crop protection, seed treatment and post-harvest solutions covering the entire crop value chain.
Job summary: the us marketing manager, biocontrol is responsible for annual profit, loss and strategy development of assigned biocontrol portfolioInterface with multiple functions within the organization including sales, key account managers, supply chain, finance, development, regulatory, and global marketingProvide marketing direction and support to the sales team in support of achieving set product goals.
Required education and experience:
Bs or ba degree required with a preferred focus in agricultural science or business.
At least 10 years of relevant experience in the agricultural biosolutions, biocontrol/biologics or related agriculture industryPrevious marketing or sales experience is highly preferred.
Ability to work independently as part of a cross functional team.
Strong written and verbal communication skills with the ability to present clear, concise data to individuals and in a group setting.
Strong interpersonal skills; ability to maintain internal and external relationships.
Must be proficient in microsoft office suite: outlook, word processing, spreadsheet create/formula creation, presentations, and analytics and trending software.
Job responsibilities:
40%
Portfolio coordination:
Develop and implement annual business and marketing plan including volume targets, pricing and positioning for assigned portfolio.
In conjunction with marketing, sales and finance teams, support the development of annual market programs to drive demand creation
On-going support of sales; active interaction with sales organization
Oversee and direct advertising, communications and public relations activities to support marketing plans.
Coordinate product supply; update forecasts for assigned products on a monthly basis
30%
Strategic planning:
Create and manage 5-year strategic plan for portfolio to achieve sales and profit targets.
Conduct competitive analyses and market research to identify market opportunities.
Develop and recommend product pricing/profitability and positioning strategies for future products across all relevant customer and market segments.
Manage approved projects within current project management system
30%
New business development:
Define market expansion opportunities with existing products and potential new product concepts, and work with your project team to define priorities and build business cases.
Negotiate and maintain agreements with third parties
Interface with global marketing and development managers
Key competencies:
Business acumen
Degree to which an individual understands and applies business knowledge to maintain and advance organizational effectiveness
Planning/organizing/ project management
Plans and schedules work according to changing priorities; designs and maintains effective systems and processes for managing work
Decision making
Thoughtful decisions and sound judgments made based upon a clear understanding of problem or issue, relevant information, data, experience, business objectives and potential impact to upl
Communication
Speaks, writes, listens and presents information in a logical and articulate manner appropriate for the audience
Influence
Can get others to adopt an action by using data, facts, logic and credible personal presence
Supervisory responsibilities:
Number of direct reports – 0
Number of indirect reports – 0
Travel: approximately 60% on time on the job.
We are one team, for maximum impactOne team with shared goalsWe all play for the team and no-one plays against teamWe have a laser-like focus on what our customers need and want, on anticipating their future needs and how we can create innovative solutions and experiences for them.