Job details
Job type full-time
Full job description
Unitedhealthcare is a company that`s on the riseWe`re expanding in multiple directions, across borders and, most of all, in the way we thinkHere, innovation isn`t about another gadget, it`s about transforming the health care industryReady to make a difference? make yourself at home with us and start doing your life`s best work.(sm)
As a digital marketing analytics manager, you will enjoy learning about the digital customer journey, and deciphering and analyzing drop off points in the funnelYou also enjoy connecting the dots and providing recommendations to improve the customer journey through data and insights.
As the digital marketing analytics manager, you will provide your expertise to increase the effectiveness of the company’s digital channel through actionable insights, analysis and robust reporting solutionsYou will be responsible for helping the digital marketing team understand drivers of performance across sites, marketing channels, device types, and member segments to make strategic decisions around digital marketing and site investmentsYou would leverage the analysis to influence ab testing hypothesis.
You’ll enjoy the flexibility to telecommute* from anywhere within the u.sAs you take on some tough challenges.
Primary responsibilities:
Develop and maintain ongoing reports and analytics through custom dashboard delivery
Communicate on the weekly/ monthly digital story to senior audience
Conduct thorough analysis of customer acquisition performance in key areas to understand site functionality and user behaviorLeverage this analysis with ab testing hypothesis
Analyze performance of digital properties and provide actionable insights to key stakeholdersUse online and offline data, systems
Establish strategic plan and provide insights from qualitative and quantitative analysis
Structure a prioritized roadmap and build analysis process
You’ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.
Required qualifications:
5+ years of experience in digital analysis, marketing analysis, data analysis, or business analysis
Experience using data to tell a story (combine online and offline data together, then create a story based on the data)
Experience working in a fast-paced, matrix organization
Intermediate or higher level of proficiency with adobe analytics, adobe target, and data visualization tools like domo or tableau
Advance or higher level of proficiency with microsoft excel and powerpoint
Preferred qualifications:
Experience with sql queries
Experience with cross functional collaboration (preferably in a scrum environment)
Excellent communication and presentation skills
Highly motivated self-starter
Unitedhealth group requires all new hires and employees to report their covid-19 vaccination status
Careers at unitedhealthcare medicare & retirementThe boomer generation is the fastest growing market segment in health careAnd we are the largest business in the nation dedicated to serving their unique health and well-being needsUp for the challenge of a lifetime? join a team of the best and the brightest to find bold new ways to proactively improve the health and quality of life of these 9 million customersYou`ll find a wealth of dynamic opportunities to grow and develop as we work together to heal and strengthen our health care systemReady? it`s time to do your life`s best work.(sm)
*all telecommuters will be required to adhere to unitedhealth group’s telecommuter policy.
Colorado residents only: the salary range for colorado residents is $79,700 to $142,600Pay is based on several factors including but not limited to education, work experience, certifications, etcIn addition to your salary, unitedhealth group offers benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements)No matter where or when you begin a career with unitedhealth group, you’ll find a far-reaching choice of benefits and incentives.
Diversity creates a healthier atmosphere: unitedhealth group is an equal employment opportunity/affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.
Unitedhealth group is a drug - free workplaceCandidates are required to pass a drug test before beginning employment.
Job keywords: digital marketing analytics manager, manager, marketing analytics, data analytics, digital marketing, adobe, domo, tabeau, sql, scrum, digital story, telecommute, telecommuter, telecommuting, work at home, work from home, remote
