Job details
Job type full-time
Full job description
Marketing generalist
Job summary
Ursa space systems is building ground-breaking solutions to deliver global economic intelligence to organizations around the worldThrough our radar satellite network and data fusion expertise, ursa space detects real-time changes in the physical world to expand transparencyOur subscription and custom services enable you to access satellite imagery and analytic results with no geographic, political or weather-related limitations.
As a marketing generalist at ursa space, you are responsible for developing and executing on programs to build company awareness, educating the market on our offerings, and ultimately driving high quality leads to support our sales goalsThis is a dynamic role that manages key pieces of our product and corporate programmingYou are comfortable developing proactive marketing campaigns that engage customers and contribute to company growth, as well as doing the day-to-day work that keeps the marketing engines runningThis is a chance to wear many hats and work in a fast-paced, collaborative startup environmentJoin a passionate and growing team that is making the world more transparent and changing the way organizations understand the global economy.
Your role as marketing generalist will report to the customer experience manager and is currently a remote positionYou will be required to attend mandatory, in-person meetings at ursa’s headquarters in ithaca, ny or another agreed upon locationThis position is exempt and not eligible for overtime pay.
Responsibilities
Define corporate and product messaging, positioning, and marketing/brand guidelines.
Position the company to propel into an ecommerce, consumption based digital marketing platform, inclusive of online sales of baseline products, search engine optimization techniques and host campaigns aimed at driving sales to marketplace and ursa online store listings
Drive corporate and product awareness, lead generation and user engagement by building and executing creative yet effective marketing campaigns that scale easily.
Develop and track clear metrics for marketing campaigns excellence.
Write and createThis role includes lots of content creation: marketing videos, presentations, marketing collateral, social media nuggets and design/build websites.
Coordinate across internal teams and external clients to own product launches and marketing programs from strategy to execution.
Manage and support external events inclusive of recommending conferences and engagements that allow ursa to interact with core market vertical customer and prospectsEvent planning and execution to include key message development, lead capture, booth design and management where applicable and any relevant customer-facing and hosted events.
The ursa team often works from the field and out of the officeStep in to represent marketing on a moment’s notice to keep programs on track.
Qualifications
Ba/bs degree or equivalent practical experience.
3-5 years of experience in enterprise b2b marketing or b2b product marketing.
Experience in managing creative agencies and creative production.
Experience in leading global marketing campaigns and initiatives.
Extremely proactive and organized, with a track record of success in a team environmentAbility to multi-task, set priorities and switch gears in the wake of rapidly-changing priorities, while ensuring no projects slip through the cracks.
Experience organizing and pushing a program forward, identifying a clear path for all parties and keeping the group on time and on goal.
Excellent communications skillsPolished yet conversational writer with attention to detail.
Ability to condense large amounts of technical information into bite-size pieces that are easy to share and understand.
Travel: occasional travel to support marketing events.
Benefits and perks
Competitive compensation
Flexible pto
Stock options
401(k) match
Medical, dental and vision coverage
Paid holidays
And more
Us persons only – us citizen or permanent resident
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