Job details
Job type full-time
Full job description
As our marketing specialist, you’ll be part of the brand content team in the marketing department and report to the brand content managerThe brand content team is responsible for campaign and program management, as well as creative services across multiple touchpointsIt’s all about making sure our content is hitting our markets in the right way.
You’ll be working with a fun bunch; the team consists of designers, copywriters, channel managers, and project managersFor this role, you`ll work remotely from new york.
Why are we opening this role, we hear you ask? well, we want to create the best connection with our markets, and make sure our content is localized to be the most relevant in the marketSounds good to you? keep on reading.
Your role will have two core focuses:
Localization – here you’ll make sure all our written content is being translated to your native languageThis covers quite a bit; from web copy and faqs to subtitles on our support videosYou’ll work with our english copywriter and content editor to find the right tone of voice in your native languageYou may also be asked to check that our other content fits culturally to your market, and help our hq teams get a better understanding of the cultural sentiment in your market.
Support marketing rollout – for this you`ll be our eye and ears in your market and you`ll need to be a natural at rolling out our marketing activitiesAs cliché as it sounds, no day will be the same for youTo give you an idea of what comes up, it’s things like: helping with a shoot at our brand store, supporting local activations, working with our social team on our city guides, scouting riders with the best stories in your city, handing out bikes to journalists if pr specialists can’t be in-market, checking if our brand stores and service hubs look on brand, and making b2b test ride events come to lifeThe options really are endless.
What you’ll do:
You`ll develop the dutch/ american-style english tone of voice in collaboration with the team at hq.
You`ll check english copy on all consumer channels including the website, crm, social, retail, paid media, the blog, and more.
You`ll operationally support marketing activities in your market.
You`ll ensure high quality localization.
You`ll be the eyes and ears in the market – you flag interesting stories that need to get a wider audience.
You`ll collaborate with our copywriters at hq to make sure our message always stays consistent.
You`ll support our brand content team in our 50 cities strategy.
What you`ll bring:
Native american-style english skills
1-2 years of experience in an all-round marketing role that included copywriting and/or content writing
Ambition and genuine interest in marketing
Exceptional communication skills
Great team spirit and lots of energy
Extremely nice to have:
A degree in journalism, marketing, advertising – or a related field
Experience in a marketing team at a startup
Tip-top organization skills
What you`ll get:
26 paid holidays days
Your very own vanmoof bike (lend-lease)
Laptop, screens, and software tools
Insider experience in a rapidly-growing international company
Healthy lunch provided when in the office
Special snacks, tasty coffee (and lots of tea) when in the office
Weekly bootcamp, weekly yoga, onefit discount
Discount on dutch health insurance
Remotely work from new york, but spend one day a week at our brand store and office.
About us
We’re making it our mission to get the next billion on bikesTruly city-proof, our rides shrink long commutes, scare off bike thieves, and amplify your pedal powerWe’re riding the future together.
Job descriptions are difficult to interpretWe understand you might not tick all of the boxes aboveThe truth is, we don`t eitherIf you feel excited about our upcoming challenges, go for it! apply now.
