Are you looking for an environment where you can be curious, creative and challenge yourself daily? at veracity, we view our work as an opportunity to grow and explore innovative solutionsWhile we take work seriously, we never lose our playful spiritCurrently, we are seeking a like-minded content strategist to join the team to assist in creating highly polished content deliverables, as well as lead the team in strategic initiatives associated with establishing and articulating the voice of the customer.
As a content strategist, you will be responsible for ensuring content is represented in the most effective way and placing “the user” at the center of everything we doWe are searching for a professional with a strong positive voice that can contribute to strategic discussions with deep insight to the relationships between research, content, design, business and technologyIf you are a people person who is tech savvy with a strong content creation background and has experience working on multidisciplinary teams, then this is a great role for you.
The ideal candidate for this role will be a master of architecting conversations and interactions with end usersYou will be responsible for developing a content strategy based on a company’s or client’s business objectives, as well as the customer or end user’s needsYou will oversee content requirements and create content strategy deliverables across the project life cycleThis includes conducting content inventories and audits, as well as gap analyses, while also leading efforts associated with content re-engineering and copywritingAdditionally, you will be responsible for creating and maintaining editorial calendars, style guides, taxonomies, metadata frameworks, and information architectures, as well as coordinating content migration plans and assisting with the technical integration of contentThe ideal candidate will also have experience conducting user testing such as card sorts and/or tree tests.
Responsibilities
As a content strategist, you`ll need to:
Lead projects in a confident yet humble and open manner; plus demonstrate negotiation and leadership skills
Determine initial project resource requirements and review high-level project scoping information to support success
Conduct and analyze user research to identify strategic content needs and critical gaps across user journeys
Gather insights and synthesize discovery sessions into and actionable strategy
Conduct thorough content audits and gap analyses
Collaborate with contributors to ensure that content aligns to strategy and quality standards
Analyze website taxonomies to offer strategic recommendations for optimization
Deliver high quality strategic materials such as marketing playbooks, user personas, content frameworks or other communication strategy deliverables as needed
Develop strategies that prioritize the user experience, putting the right content in front of the right people on the right channel at the right time
Advocate for importance and value of content strategy as a discipline within our organization as well as to clients
Tactfully communicate, often facilitating dialogue between internal teams and external clients
Define personas, as well as assess the audience for deliverables; communicating clearly, concisely, and confidently
Demonstrate problem-solving skills in resolving complex cross-functional issues as they relate to content and user experiences
Develop and get approval for content strategy, then manage said content strategy
Prioritize feedback on strategic solutions for continuous improvement efforts
Understand the holistic impact of content decisions and strategy across an entire organization
Promote user experience and strategy as a practice within the organization; demonstrating excellence in user research process, communication and industry leading research techniques.
Facilitate workshops rooted in the design thinking methodology to discover insights that lead to innovative modern solutions
Be a storyteller to bring ideas to life, garnering influence, buy-in and adoption across project teams as well as company wide
Successful candidates will demonstrate:
Strong decision-making abilities and autonomyMust be able to take strategic findings and make actionable recommendations for improvements.
Outstanding communication skills, both written and verbal, in addition to the ability to comfortably conduct face-to-face interviews, focus groups and workshops.
The ability to identify appropriate methodologies and tasks required to uncover desirable information, as well as a willingness to work with business stakeholders to complete any content-focused research.
A flexible, versatile and collaborative approach to project work that is still grounded in methodology and backed by research.
Requirements:
Excellent, highly creative communication and critical-thinking skills
5+ years of professional writing experience, with 3 years writing web and mobile content, preferably for interactive user experiences
Experience managing multiple projects, setting stakeholder expectations, working individually and collaborating across teams
Experience with seo and sem preferred
Bachelor’s degree or equivalent in english, journalism, communications, marketing, hci, or related field
Candidates must provide:
Current resume
Portfolio and samples of similar work products
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