Westrock (nyse: wrk) partners with our customers to provide differentiated paper and packaging solutions that help them win in the marketplaceWestrock’s team members support customers around the world from locations spanning north america, south america, europe, asia and australiaLearn more at www.westrock.com .
SrProduct manager - digital - remote
1000 abernathy rd, ne
Atlanta, georgia, 30328
United states
Job description
We are seeking a senior product manager, digital, reporting to the director of product management to help us drive our digital product initiatives as we identify opportunities, develop digital solutions, and grow our digital product offerings.
Connected packaging and digital packaging solutions will continue to evolve to meet the needs of brand owners, consumers, and distribution channelsYour role will be responsible for advancing our ability to leverage digital and connected packaging to capture growth in new industries with new and existing customers.
You will be working with a cross functional team including digital product engineers, it, digital business development solutions, finance, commercial and operationalThis is also a customer centric role, working to translate the unmet needs of the customer into digital business opportunitiesThis role requires a candidate with excellent analytical, organizational, and communication skills.
As a leader in the paper and packaging industry, westrock works across a variety if industry markets including beverage, foodservice, food, beauty and personal care, and e-commerce with the world’s largest brands and emerging brands.
Responsibilities:
Develop business case analysis that includes addressable market, competitive review, monetization strategies and growth projections
Partner with cross functional teams in the development of the innovation pipeline through collaborative stage 0 “discovery” work and advance initiatives through the stage and gate process accordingly
Partner with our market intelligence team to conduct user research and usability studies, collaborating with designers, developers and research teams from end to end of the process
Participate in market research, validation, and whitespace analysis to identify new opportunities for new and existing features and functionalities
Work closely with industry marketing and commercial team members to support and attend customer meetings as a product sme
Evaluate, analyze, and understand the voice of the customer through a variety of data sources to create customer personas and need states
Establish clarity for product value proposition, overall digital product strategy, product roadmaps and prioritize h1-h3 initiatives
Partner with cross functional teams regularly to ensure alignment on feature development, prioritization and key capabilities needed as well as identifying potential issues
Work with product marketing to develop positioning and messaging to ensure differentiation from competitors and drive successful product launch platforms
Establish effective sales enablement tools and training by partnering with our sales training team lead in the product management and marketing group
Determine integration of our automation, machinery, and packaging solutions within the digital product roadmap
Drive a strong bias for action with the team and partner with project managers to ensure speed, efficiency, and effectiveness with the innovation process
Qualifications:
Highly capable in each of the following dimensions (among others): flexibility, adaptability, curiosity, resourcefulness, analytical thinking/problem solving, proactivity, collaboration, and technological savvy.
5+ years of product management / product marketing experience in the digital – sas field working in cross functional team environments
Bachelor’s degree in related field, mba desired
Strong analytical skills and ability to simply the complex for a variety of internal and external audiences
Usability and customer-focused design experience a plus
Passionate about building great products and solving customer and business problems
Superior project management and interpersonal skills
Ability to maintain a keen attention to detail, multitask and prioritize time to maximize results
Team player who can build trust with internal and external stakeholders through a spirit of collaboration and partnership
Passion to win with customers and drive solutions that differentiate westrock in the marketplace
