Job details
Job type full-time
Full job description
Yelp is looking for a stellar content creator—also known as a writer—for our growing content marketing team, serving both the business and consumer sides of our marketplaceOur content marketing specialist will work with other yelpers to develop content that makes more meaningful connections with our audiences.
Our b2b content focuses on resources for business owners and managers to inspire them and help them promote and grow their businessesWe write about how to use yelp effectively of course, but we also offer general best practices for marketing and promoting local businesses of all types—from restaurants and nightclubs to plumbers and landscapersOur b2c content is intended to capture the attention of consumers when they are planning a project or shopping for services from a local professional or business, like this article about the benefits of hiring a professional mover.
With a variety of topics and content types to tackle, the ideal candidate for this position is a versatile and fast researcher and writer who thinks like a marketer and acts like a journalist.
This is a unique opportunity to join a rapidly growing marketing organization, contribute to yelp’s growth, help local businesses succeed, and connect consumers to great local businesses.
What you`ll do
Research, write, and edit articles for the yelp business blog and the business.yelp website
Research, write, and edit articles for consumers on yelp.com, like this one with home improvement tips or this one on finding a good locksmith
Research, write, and edit other types of content to inspire and build trust with the business owners and consumers, including educational articles, guides, and customer stories
Interview internal and external subject matter experts and business owners as needed in the course of reporting and writing stories
Collaborate with colleagues in marketing, product, customer success, pr, and sales as well as external resources—including customers, partners, freelancers, and vendors—to create and distribute content
Modify and edit existing content—or create new content—for various teams at yelp who request it (product marketing, performance and lifecycle marketing, product development, community, social media, sales, etc.)
Help implement, manage, and maintain all the behind-the-scenes guides, systems, and processes that keep us running like a well-oiled machine: editorial calendars, content plans, audits/inventories, style guides, analytics, etc.
Work with teams that request content to understand their goals for the project, identify a concept, and ultimately create content that will achieve those goals, appeal to the defined audience, and stay true to the yelp brand
Serve as an editor for content contributors around the organization and other members of the content team
Foster a culture of creative excellence; explain the thinking behind writing/editing decisions and share best practices with other writers and non-writers
What we want to see in you
7+ years of professional writing experience, preferably a mix of journalism and marketing
3 years of experience in marketing or a business editorial environment
Strong editing, proofreading, and storytelling skills
A demonstrated ability to turn ideas into compelling content the ability to flexibly adapt your writing style—and edit others’ writing—to fit with yelp`s voice and tone bachelor’s degree in communications, journalism, or marketing is preferred
Experience working with or for local small and medium-sized businesses is preferred
Experience with wordpress (or a similar cms) is preferred
An enormous amount of empathy and humanity, with a deep understanding of how words make people feel
A healthy respect for deadlines: the ability to prioritize progress over perfection and the drive to see projects through to completion
Excitement for all aspects of content development: idea generation, research, writing, gathering input and buy in, editing, collaborating with designers, and the ultimate thrill: clicking “publish” and seeing your work in the wild
Please submit a resume, portfolio, and brief cover letter that tells us why we’d be crazy not to hire you
What you`ll get
Available your first day: full medical, vision, and dental (employee-only plans available at no cost to the employee)
15 days pto per year for first 2 years of employment (accrual begins on date of hire); number of pto days increases after 2 years of tenure, 5 paid wellness days, 12 paid holidays, 1 floating holiday
Up to 14 weeks of parental leave
Monthly wellness reimbursement
Health savings, flexible spending and dependent care accounts
401(k) retirement savings plan with employer match
This is a full time role based in the united states.
#li-remote
At yelp, we believe that diversity is an expression of all the unique characteristics that make us human: race, age, sexual orientation, gender identity, religion, disability, and education — and those are just a fewWe recognize that diverse backgrounds and perspectives strengthen our teams and our productThe foundation of our diversity efforts are closely tied to our core values, which include “playing well with others” and “authenticity.”
We’re proud to be an equal opportunity employer and consider qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition or disability.
We will consider for employment qualified candidates with arrest and conviction records, consistent with applicable law (including, for example, the san francisco fair chance ordinance for roles based in san francisco).
Ccpa privacy notice
We are committed to providing reasonable accommodations for individuals with disabilities in our job application processIf you need assistance or an accommodation due to a disability, you may contact us at accommodations-recruiting@yelp.com or 415-969-8488.
Note: yelp does not accept agency resumesPlease do not forward resumes to any recruiting alias or employeeYelp is not responsible for any fees related to unsolicited resumes.
